Privacy Win for Europeans
Elon Musk's X Pauses EU Data Processing for Grok Training After Regulatory Pressure
Last updated:

Edited By
Mackenzie Ferguson
AI Tools Researcher & Implementation Consultant
Elon Musk agrees to halt the use of Europeans' public posts from X for training his AI chatbot, Grok, following pressure from Ireland’s Data Protection Commission (DPC). This comes amidst growing concerns and court proceedings over data processing without consent under the GDPR.
Elon Musk has agreed to stop converting posts from European users of his platform X into training data for the Grok chatbot, a decision that follows legal pressure from Ireland's Data Protection Commission (DPC). Earlier, the DPC had initiated court proceedings to obtain an injunction against X for processing these posts without user consent. The Irish regulator, which enforces Europe's General Data Protection Regulation (GDPR), confirmed the suspension through a press release, stating it was pleased with the company's compliance in protecting the privacy rights of EU and EEA users.
The suspension agreement arose amid an urgent High Court application by the DPC, which was heard by Ms. Justice Reynolds. The court proceedings emphasized that the overarching concern was the rights and freedoms of data subjects within the European Economic Area (EEA). According to the DPC, X agreed to suspend the processing of personal data from public posts made between May 7, 2024, and August 1, 2024, aimed at training the AI model 'Grok.' This decision is poised to protect user privacy as the examination continues to ensure compliance with GDPR standards.
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DPC commissioner Des Hogan remarked that this decision will aid them and peer regulators across the EU/EEA in assessing the compliance of X's data processing measures with GDPR. He highlighted that the regulator's core responsibility is to safeguard the rights and freedoms of data subjects, assuring continued efforts to uphold these principles across the social media platform X. The DPC has raised inquiries on whether unlawfully processed data ought to be deleted, with a thorough investigation pending.
A significant point of discussion is the legality of AI models trained on data obtained without user consent. This matter complicates the landscape, raising questions about the validity and future of AI models developed under such circumstances. Although previous examinations, like those involving OpenAI's ChatGPT, have attracted attention from GDPR enforcers, definitive rulings on the legality and fairness of such data processing practices remain elusive. This case may set a precedent for how privacy watchdogs interpret and enforce regulations in the realm of AI training.
Following X's decision to comply, the DPC confirmed that the High Court engagement assured the suspension of the data processing as outlined. However, questions linger regarding the specifics of the judgment, as the High Court's media relations indicated that any assurances provided were likely given verbally in court. X maintains that the injunction sought by the DPC was unwarranted and overly broad, defending its user data management practices through privacy settings.
In response to the DPC's actions, X stated through its Global Government Affairs account that it enables users in the EU to control their data usage through its privacy settings. The company asserts that it has been collaborating with the DPC since last year on the Grok AI tool and other AI-related matters, positioning itself as proactive in offering users data control. The evolving legal scrutiny and the company's compliance will be closely monitored as the situation progresses.
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In a broader context, this development underscores the ongoing tensions between large tech companies and privacy regulators in Europe. The enforcement actions by the DPC and similar regulators highlight the persistent efforts to hold tech giants accountable under stringent privacy laws like the GDPR. As AI continues to advance, the dialog around ethical data usage, consent, and compliance is becoming increasingly central, affecting not only regulatory landscapes but also business practices and user trust.