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Big Moves in AI

Google Rehires Character.AI CEO Noam Shazeer and Team

Last updated:

Mackenzie Ferguson

Edited By

Mackenzie Ferguson

AI Tools Researcher & Implementation Consultant

In a surprising turn of events, Google is welcoming back Noam Shazeer and Daniel De Freitas, the innovative minds behind Character.AI, along with their team of AI researchers. The tech giant is reorganizing its AI strategy by incorporating these key players into Google DeepMind.

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In a surprise move, Google is welcoming back the co-founders of Character.AI, Noam Shazeer and Daniel De Freitas, along with their team of about 30 AI researchers. The duo originally left Google in 2021 to start Character.AI due to frustrations with Google's bureaucracy. This unprecedented return marks a significant event in the AI industry as Google DeepMind gains a notable team of experts.

    Character.AI, an AI startup known for its work in conversational AI, had quickly made a name for itself in the tech world. The company's value peaked at a $1 billion valuation after raising around $150 million in funding. However, Shazeer and De Freitas' return to Google seems to have altered this trajectory. Google has agreed to pay Character.AI investors for the value of their equity at a staggeringly high valuation of $2.5 billion, effectively buying out the investors without an official acquisition.

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      The return of Shazeer and De Freitas to Google DeepMind is perplexing given their initial departure from the tech giant. At the time, they cited the bureaucratic environment as a limiting factor in their innovative pursuits. Now, with their comeback, it raises questions about what changes within Google's AI strategy or structure might have attracted them back. Their re-entry into Google not only comes with their expertise but includes a 30-strong research team, leaving Character.AI’s remaining 140 employees to navigate the company’s future alone.

        For stakeholders and industry watchers, this move highlights the competitive landscape of AI talent acquisition. The transfer of a team of high-profile AI researchers back to a mainstream player like Google underscores the intense demand for advanced AI capabilities. It also poses questions about the future of independent AI startups and their ability to remain autonomous in the face of lucrative offers from established tech giants.

          The financial implications of this move are substantial. Investors in Character.AI are receiving cash payouts at a valuation of $2.5 billion, well above the startup's last known valuation of $1 billion. This indicates a hefty premium placed on AI talent and intellectual property. For Google, this can be seen as a strategic investment to bolster its AI capabilities through the reacquisition of seasoned innovators. The startup's employees who are part of this deal will also benefit financially as their vested shares are honored at this elevated valuation.

            From a business perspective, Google’s reacquisition of top AI talent from Character.AI can be indicative of a larger trend where major tech companies consolidate power by bringing innovative startups and their talent back into the fold. For business leaders, this move underscores the importance of fostering a conducive environment for innovation internally, as external acquisitions to reclaim lost talent can be costly.

              The broader business environment might also feel the ripple effects of this move. Competitors will need to strategize on how to retain top talent and possibly reconsider their own bureaucratic structures to avoid losing key personnel. There might also be an increased focus on the valuation mechanisms of AI startups, especially given the high premium Google has paid relative to Character.AI's last funding round.

                Ultimately, Google's hiring of Noam Shazeer, Daniel De Freitas, and their research team from Character.AI signals a potentially transformative moment in the AI industry. Whether this will lead to groundbreaking developments in Google's AI projects or inspire other companies to rethink their talent acquisition strategies remains to be seen. However, it undoubtedly marks an important juncture in the ongoing race for AI supremacy.

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