Updated Feb 3
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Mar 22, 2026
"Mast vs Meh: An Inside Look at Ads That Earned Their Media Spends in Indian Advertising"
In this week's edition of "Mast vs Meh," Storyboard18 delves into the ads that managed to justify their media budgets with creativity and those that fell short. Celebrated campaigns like Google India's tribute to Mumbai and Motorola's "Hello Moto" highlight authentic storytelling, while critiques target formulaic endorsements. Dive into the art of standing out in a crowded market with lessons on creativity trumping spend.
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Mar 6, 2026
OpenAI Expands Frontiers with New Bellevue Hub Amidst Regional Tech Shifts
OpenAI has opened its new Bellevue office, marking a significant expansion outside its San Francisco headquarters. This move comes amid tech layoffs from giants like Amazon and T-Mobile. The spacious office, with room for future growth, is set to house teams across various AI domains, including ChatGPT, and aims to capitalize on Bellevue's AI talent pool. This strategic location also strengthens OpenAI's ties with Microsoft and Amazon, bolstering the Pacific Northwest's status as an emerging AI hub.
OpenAIBellevueAI
Dec 26, 2025
Stargate Argentina: OpenAI's Bold $25 Billion Bet on Latin American AI Expansion
OpenAI has unveiled plans for Stargate Argentina - a $25 billion AI data center in Patagonia, in partnership with Sur Energy and supported by President Javier Milei's government. This move positions Argentina as a burgeoning AI hub in Latin America, with benefits like job creation, local AI talent development, and enhanced technological sovereignty.
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