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Job Cuts on May Day?

National Writers Union Blasts Vox Media for Polygon Layoffs on Labor Day

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Mackenzie Ferguson

Edited By

Mackenzie Ferguson

AI Tools Researcher & Implementation Consultant

The National Writers Union has called out Vox Media after it laid off workers from the gaming site Polygon, following a sale to media conglomerate Valnet. As the world celebrated International Workers' Day, these layoffs highlight the increasing precarity within digital media, and Valnet's cost-cutting, freelance-dependent strategy has sparked significant concern among journalist communities.

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Introduction: The Controversial Sale of Polygon

The sale of Polygon, a well-respected gaming and entertainment website, to the content-centric company Valnet has stirred significant debate and concern within the media industry. The controversy primarily arises from Valnet's well-documented business strategy, which often involves acquiring established media properties and subsequently reducing their workforce. This practice, highlighted again in the acquisition of Polygon, has sparked concern among industry observers about the potential degradation of journalism quality and the possible exploitation of freelance writers. The National Writers Union (NWU) has been vocal in its condemnation, emphasizing the broader implications for media integrity and workers' rights.

    Vox Media's decision to sell Polygon did not occur in isolation. It was part of a broader trend of financial instability affecting not just Vox, but the digital media landscape as a whole. With multiple rounds of layoffs preceding the sale, the decision appears driven by economic necessity rather than strategic foresight. The sale underscores the ongoing challenges digital media companies face in achieving profitability in a rapidly evolving market. Indeed, the timing of layoffs on May Day, a day symbolically linked to workers' rights, only added to the backlash against how the sale was managed.

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      The future implications of the sale are significant, especially for the gaming journalism community. With Valnet at the helm, there is a concern that the emphasis will increasingly shift towards quantity over quality, leveraging a model that heavily relies on freelance contributors working under tight constraints. This shift raises important questions about the sustainability of media jobs and the ability to maintain high journalistic standards in a landscape dominated by financial pressures and cost-cutting measures. Observers fear that this could lead to a dilution of content quality across gaming journalism, affecting how audiences engage with media on a deeper level. Critics argue this trend might undermine the richness and diversity of gaming journalism, limiting critical discourse and investigative reporting.

        Understanding Vox Media's Decision to Sell Polygon

        Vox Media's decision to sell Polygon to Valnet is a defining moment in the digital media landscape, reflecting broader industry trends towards consolidation and cost-cutting. Financial challenges played a significant role in this decision, as Vox Media had been experiencing financial difficulties leading to multiple staff layoffs across its properties. "The article doesn't explicitly state the reason for the sale," according to an analysis from , "but it occurred amidst financial challenges and multiple rounds of layoffs across Vox Media properties." Such financial pressures have driven many media companies to consolidate, attempting to achieve scalability and financial stability through mergers and acquisitions.

          Valnet, a company known for acquiring niche websites, operates on a business model that favors reducing permanent staff in favor of a freelance-heavy workforce. This approach has allowed Valnet to acquire various popular sites targeted towards specific fan communities. However, this model has been subject to criticism because it often emphasizes volume over quality, potentially sacrificing journalistic standards for cost efficiency. The National Writers Union has expressed concerns over this model, describing it as "a tragedy for entertainment journalism and Internet culture" .

            The implications of Vox Media's decision are multifaceted and extend beyond immediate financial considerations. The timing of the Polygon layoffs, occurring on May Day, a day celebrated globally as International Workers' Day, was viewed as particularly insensitive. "The layoffs occurred on May Day, which celebrates labor rights, adding to the criticism," noted a report . This scheduled timing has intensified backlash from unions and public critics, highlighting the larger issue of job security in the media industry and the impact on labor solidarity.

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              The National Writers Union and Freelance Solidarity Project have expressed alarm at the potential impact on journalism quality and writer livelihoods due to the sale to Valnet. These organizations argue that Valnet's business model undermines ethical journalism by reducing costs through minimized staff and reliance on freelancers, who are often compensated at lower rates. Their concerns are reflected in public criticism and support for laid-off workers, as evidenced by a GoFundMe campaign aimed at aiding those affected by the layoffs.

                Moreover, the sale and subsequent layoffs highlight a growing trend of media outlet closures and restructuring, echoing similar challenges faced by BuzzFeed News and Vice Media, both of which encountered financial difficulties leading to significant operational changes . These events underscore the broader financial instability in the digital media sector, pointing to systemic issues related to revenue models and the shift towards digital consumption. The focus on quantity at the expense of quality journalism presents a significant challenge, raising questions about the future sustainability and ethical standards of digital media.

                  Valnet's Business Model and Its Criticisms

                  Valnet's business model is characterized by its strategic acquisition of established online brands, particularly those that foster niche fan communities. This approach involves purchasing popular sites and subsequently optimizing operations by reducing full-time staff and relying heavily on freelance contributions. By shifting to a model that emphasizes quantity over quality, Valnet seeks to drive traffic and revenue through high-volume content production. However, this strategy has attracted criticism for undermining the quality of journalism and exploiting freelance writers by providing low pay for an increased workload. Such practices raise concerns about the sustainability and integrity of journalism under Valnet's ownership trajectory [1](https://ca.news.yahoo.com/national-writers-union-condemns-vox-132857151.html).

                    One of the major criticisms levied against Valnet's model is its perceived negative impact on the quality of journalism. Critics assert that the heavy reliance on freelance writers, often underpaid, leads to content that lacks depth and investigative rigor. This characteristic is particularly concerning in the context of sites like Polygon, whose reputation was built on detailed game reviews and in-depth industry analysis. The layoffs occurring on May Day, a mark of respect for labor rights, have exacerbated these criticisms, as it highlights the tensions between corporate strategies and ethical treatment of workers [1](https://ca.news.yahoo.com/national-writers-union-condemns-vox-132857151.html).

                      The acquisition and subsequent layoffs at Polygon by Valnet have also intensified discussions about labor practices and journalism ethics. The National Writers Union has been vocal about their concerns, emphasizing the potential risk to both the quality of journalism and the livelihoods of writers. This critique aligns with broader industry fears about media consolidation and the potential decline in diverse and independent voices within journalism. As Valnet continues to expand its portfolio, the challenge for the industry remains balancing economic viability with maintaining journalistic standards and ethical employment practices [1](https://ca.news.yahoo.com/national-writers-union-condemns-vox-132857151.html).

                        The National Writers Union's Response to Polygon Layoffs

                        The National Writers Union (NWU) has taken a firm stance against the recent layoffs at Polygon, condemning Vox Media for their role in the development. As the NWU articulated, the decision to lay off employees following the sale of Polygon to Valnet is not merely a business transaction, but a significant blow to both journalism quality and writers' livelihoods. The union's concerns are underscored by Valnet's history of acquiring websites and subsequently downsizing staff to favor a freelance-heavy model, potentially at the cost of journalistic integrity and the welfare of writers. This sentiment is captured vividly in their public statements, which question the negative impact such corporate maneuvers have on journalistic quality and ethical media practices.

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                          The timing of the layoffs—strategically falling on May Day, a day celebrating international labor rights—has exacerbated the criticism directed at Vox Media and Valnet. This move has been perceived as especially callous and has heightened the sense of outrage within the writing community and beyond. The NWU’s response highlights the broader implications of such actions, framing the layoffs as an affront to workers' rights and a callous disregard for the traditions and values of journalistic culture. The reaction from the NWU showcases a broader concern over the increasing trend of labor instability in the media sector.

                            Valnet's acquisition methods and its impact on media outlets are central to the NWU's critique. The union argues that the company's business model, which involves acquiring established websites and cutting staff, primarily to maximize content production through low-paid freelance work, jeopardizes the quality of media content and exploits writer labor. The NWU's condemnation is part of a larger discourse on ethical business practices within media corporations, addressing industry-wide trends that prioritize profit over meaningful content and the well-being of journalists. These developments bring into question the future of journalism in an industry increasingly dominated by such models.

                              The response from the NWU illustrates a growing unease regarding media consolidation and the overarching control of large conglomerates over independent journalistic entities. This situation with Polygon serves as a focal point for discussions about the future of journalism, where the balance between corporate interests and journalistic independence is becoming ever more precarious. The NWU's statements resonate within this framework, advocating for the protection of journalism as a crucial pillar of democracy and cultural discourse, while warning against practices that undermine these foundations through exploitative corporate strategies.

                                Impact of Layoffs on Journalism Quality and Freelance Writers

                                The impact of layoffs on journalism quality and freelance writers is a multifaceted issue that resonates deeply within the media industry. When Polygon, a prominent gaming site, was sold by Vox Media and subsequently acquired by Valnet, the immediate aftermath was a wave of staff layoffs. This move was met with significant backlash, particularly from the National Writers Union (NWU). They raised alarms about how these layoffs could degrade the quality of journalism, especially given Valnet's business model that prioritizes cost-cutting over editorial excellence. This model often results in a reliance on freelance writers who are pressured to produce high volumes of content at lower pay rates, thus potentially affecting the depth and analytical quality of the work produced. In light of the NWU's critiques, it becomes apparent that layoffs can lead to a compromised standard of journalism, especially when financial constraints overshadow the core values of investigative reporting .

                                  The layoffs, occurring on May Day—a day that symbolizes labor rights—were another point of contention. This timing was seen as a symbolic slight to workers' rights, adding a layer of criticism to Vox Media's actions. The move underlined the insensitivity towards the contributions of employees, prompting responses from various labor organizations like the Writers Guild of America East (WGAE), who were already engaged in contract negotiations with Vox Media at that time. These events highlight the broader issues within the media industry, where financial pressures lead companies to make decisions that could potentially undermine ethical journalism and the welfare of its workforce .

                                    The implications of these layoffs extend beyond immediate job losses, touching on economic, social, and political arenas. Economically, the sale and consequent layoffs exemplify a troubling trend of media consolidation, where larger entities acquire niche, community-driven platforms, only to streamline operations through aggressive cuts. This can lead to a diluted journalistic capacity where the focus is shifted from quality to quantity. Moreover, the heavy reliance on freelance writers might seem cost-effective but can diminish newsroom diversity and the breadth of topics covered. Socially, this pattern contributes to job insecurity within the industry, forcing skilled journalists to adapt to precarious working conditions .

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                                      Politically, the narrative around the Polygon layoffs emphasizes the ongoing struggle for fair labor practices within media outfits. The acquisition and subsequent staffing decisions by Valnet amid contract expiration with the Vox Media Union have sparked discussions about union-busting tactics. It's a clear depiction of the power dynamics where large corporations wield significant influence over journalists, underscoring the need for strong labor advocacy to ensure fair negotiations and protect journalists' rights. This situation not only affects those directly involved but resonates across the industry, reinforcing the call for policies that protect workers amidst the shifting tides of media ownership and influence .

                                        May Day Layoffs: A Disrespectful Timing

                                        The decision by Vox Media to lay off Polygon staff on May Day, following its sale to Valnet, has sparked significant outrage and condemnation from various corners. The timing of these layoffs is particularly scrutinized because May Day, also known as International Workers' Day, is globally recognized for celebrating labor rights and commemorating the labor movement's historical struggles for fair wages and better working conditions. To many, executing layoffs on such a significant day is seen as a tone-deaf move, exacerbating the betrayal of these workers' trust and dedication. The National Writers Union (NWU) pointedly criticized this disrespectful timing, underscoring the insensitivity towards workers' rights that are honored on this day [1](https://ca.news.yahoo.com/national-writers-union-condemns-vox-132857151.html).

                                          The layoffs at Polygon, executed right after the site's acquisition by Valnet, underline a broader industry trend of diminishing job security in digital media, where financial gains appear to overshadow ethical considerations. Valnet's business model, characterized by acquiring established sites and reducing their workforce to capitalize on cost efficiencies, has faced severe criticism for undermining journalistic integrity and fostering exploitative work environments [1](https://ca.news.yahoo.com/national-writers-union-condemns-vox-132857151.html). Against the backdrop of labor rights symbolism represented by May Day, the move seems not only financially motivated but also appears to reflect a disregard for the cultural and ethical values the day embodies.

                                            Moreover, this layoff on May Day comes amidst a climate of increasing economic uncertainty and heightened pressure on journalistic standards. With organizations like the NWU and Writers Guild of America East voicing their concerns, the timing becomes a poignant reminder of the fragility of journalistic independence in an era dominated by corporate mergers and acquisitions. The move can be seen as a catalyst that highlights the tension between corporate interests and employees' rights, sparking questions about the future trajectory of media responsibility and social accountability [1](https://ca.news.yahoo.com/national-writers-union-condemns-vox-132857151.html).

                                              Valnet vs. TheWrap: The Legal Battle Explained

                                              In a landmark case that has captivated the media industry, Valnet, a prominent digital media company, has engaged in a legal battle against TheWrap, demanding compensation to the tune of $64.5 million. This lawsuit emerged following the publication of an investigative article by TheWrap, which painted a rather unflattering picture of Valnet's workplace conditions, likening them to a 'sweatshop' based on interviews with both current and former contributors. The nature of these allegations has sparked widespread debate, not only about the ethics and responsibilities of modern digital media firms but also about the larger implications for workers' rights and conditions within the industry .

                                                For Valnet, the stakes in this lawsuit are colossal, as the claims against it challenge the core of its business practices, which have often been criticized for prioritizing cost efficiency over ethical treatment of workers and content creators. Valnet’s business model, which heavily leans on acquiring established websites and subsequently implementing extensive staff layoffs, has been a point of contention, drawing ire from various worker unions and media watchdogs . The case against TheWrap, therefore, is not merely about defending its public image but also about asserting its business model's legitimacy in a rapidly evolving digital media landscape.

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                                                  Conversely, TheWrap’s choice to publish such a forthright article underscores the fundamental role of investigative journalism in holding powerful entities accountable. The legal battle thus represents not only a confrontation between two media giants but also a broader ideological clash regarding media ethics, freedom of speech, and the protection of journalistic integrity. Despite the hefty lawsuit, TheWrap stands by its report, signifying the publication's commitment to uncovering the truth, even in the face of potential financial repercussions .

                                                    The lawsuit has naturally garnered attention from major industry players and worker advocacy groups, who see this as a pivotal moment in media history. Organizations like the National Writers Union have been vocal about their concerns regarding Valnet's practices, particularly its approach to workforce management and content production, which they argue undermine both worker rights and the quality of journalism . The case exemplifies a significant legal and moral battleground, where the outcomes could set precedents impacting future media operations and employee protections.

                                                      As the court proceedings unfold, the repercussions of this legal tussle are likely to resonate far beyond the courtroom. The confrontation between Valnet and TheWrap may redefine legal frameworks regarding media accountability and ethical reporting standards. It also raises critical questions about the sustainability of current digital media business models and their long-term effects on journalism standards. Ultimately, this legal battle could either pave the way for more responsible media ownership or further entrench the cutthroat commercial strategies that have thus far defined this turbulent era in digital media .

                                                        Recent Media Industry Layoffs: A Broader Context

                                                        The recent media industry layoffs, specifically those affecting the Polygon staff following its sale by Vox Media to Valnet, can be viewed as part of a wider trend of significant shifts within the industry. These shifts are often characterized by consolidation efforts and cost-cutting measures amidst financial difficulties. The National Writers Union (NWU) has openly criticized Vox Media's decision to lay off employees, highlighting how such moves impact not only individual livelihoods but also the integrity of journalism as a whole. The NWU's concerns are underscored by Valnet's business practice of reducing permanent staff and increasing reliance on freelancers, which critics argue compromises the quality of journalistic content through prioritizing quantity over quality. This approach reflects a broader industry trend where the economic pressures faced by media companies often result in diminished resources for comprehensive reporting and investigative journalism. More details on these events can be found in the original article.

                                                          The timing of the Polygon layoffs on May Day, a day internationally recognized for celebrating labor rights, added an additional layer of controversy and has been perceived by many as a disregard for worker's contributions in the media sector. Historically, May Day stands as a symbol of labor struggle and empowerment, but for the affected journalists and media staff, this year's observance was marked by the harsh reality of job insecurity. The fallout from the layoffs has spurred public outcry, with industry professionals and the general public voicing their disapproval of the corporate practices that led to these job losses. The Writers Guild of America East (WGAE) further condemned the actions stating that they compounded existing instability in the industry at a critical time for labor negotiations. For more information on the WGAE's stance, refer to the original article.

                                                            Expert Opinions: NWU and WGAE on Vox and Valnet

                                                            The recent sale of Polygon by Vox Media to Valnet has generated significant discourse, mostly centering around the critiques voiced by prominent organizations like the National Writers Union (NWU) and the Writers Guild of America East (WGAE). Both groups have expressed substantial concerns about the implications of this sale, particularly in relation to journalism quality and writers' livelihoods. The NWU has openly condemned the cost-cutting measures following the acquisition, arguing that such actions endanger the caliber of journalism that communities and culture rely on. They emphasize the paradox of laying off staff in the midst of appreciating labor rights on May Day, a day traditionally associated with honoring and advancing workers' rights globally. Their statements reflect a broader anxiety about the detrimental effects Valnet's acquisition strategy might have on the integrity of content across its new platforms, including Polygon. More details regarding their stance can be found in this Yahoo News article.

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                                                              On the other hand, the Writers Guild of America East (WGAE) also finds itself contending with challenges associated with the takeover. Their perspective focuses on the broader labor environment, especially as the layoffs coincide with looming contract negotiations. WGAE representatives have been vocal about their dissatisfaction with Vox Media's handling of personnel matters, particularly criticizing their "short-sighted" approach to negotiations, which they describe as lacking sincerity and likely to prove counterproductive in the long run. Such events are symptomatic of a larger cycle of upheaval within digital media, where financial pressures often dictate operational decisions in a manner that the guild argues undermines the workforce that generates core content. Additional context from the WGAE's perspective is covered in a detailed account available here.

                                                                Public Reaction and Support for Laid-off Workers

                                                                The recent sale of Polygon by Vox Media to Valnet sparked a considerable public outcry, highlighting the precariousness faced by workers within the digital media landscape. The National Writers Union (NWU) and the Writers Guild of America East (WGAE) voiced significant opposition, arguing that the decision demonstrates a disregard for journalistic integrity and workers' rights. Their concerns center around Valnet's business model, which prioritizes cost-cutting and relies heavily on freelance contributors, a practice that is seen as undermining both the quality of journalism and the job security of media professionals [2](https://www.thewrap.com/national-writers-union-condemns-vox-polygon-layoffs-valnet/).

                                                                  Public reaction was swift and impassioned, with widespread condemnation from various quarters of the media industry and beyond. Affected workers took to social media platforms to express their anger and disbelief, with many sharing personal accounts of their sudden job loss [11](https://www.heise.de/en/news/Gaming-site-Polygon-sold-and-numerous-employees-directly-laid-off-10369872.html)[12](https://twitter.com/paythewriter/status/1919504739353391494). This digital outpouring of support underlined the solidarity present among journalists and consumers alike, who fear that such business practices could erode journalistic standards and further destabilize an already volatile industry.

                                                                    In response to the layoffs, initiatives like a GoFundMe campaign were established to support those affected, showcasing a community willing to stand behind displaced workers in times of need [6](https://aftermath.site/polygon-layoffs-sale). This community-driven response not only provided immediate financial assistance but also drew attention to broader issues of job insecurity within the sector. These initiatives reflect a growing awareness among the public of the challenges facing digital media workers, and the collective power of unified support both online and offline.

                                                                      The significance of the timing—having the layoffs on May Day, a day recognized internationally for celebrating labor rights—was not lost on the public. This aspect of the event drew additional ire, as commentators interpreted it as a tone-deaf and insensitive move by Vox Media and Valnet [2](https://www.thewrap.com/national-writers-union-condemns-vox-polygon-layoffs-valnet/). This perceived indifference only fueled further public scrutiny and criticism, amplifying calls for more ethical labor practices within the media business.

                                                                        Future Implications for the Media Landscape

                                                                        The acquisition of Polygon by Valnet and the subsequent layoffs have far-reaching implications for the media landscape. Economically, it signals a persistent trend of media consolidation, where larger corporations acquire well-known brands, often resulting in significant staff reductions. This approach prioritizes cost efficiency over qualitative output, leaning heavily on freelance contributions. The reliance on freelancers, who are often paid less than full-time employees, may lead to a decreased emphasis on thorough investigative journalism, compromising the quality of content. Such shifts not only threaten the depth and integrity of reporting but also amplify concerns about the sustainability of high-caliber journalism in an age dominated by click-driven content models. See more here.

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                                                                          Socially, the ongoing trend of layoffs accentuates pervasive challenges within the media industry, particularly as it pertains to job security. The inclination towards using freelance labor over full-time staffing not only exacerbates job precarity but also impacts the livelihoods of writers and content creators. The gig economy-like structure thrust upon media professionals can potentially deteriorate the quality of journalism, as freelancers juggle multiple assignments to make ends meet, often at the expense of comprehensive storytelling. This systemic shift could lead to a more homogenized media landscape, lacking unique perspectives and investigative depth Axios report.

                                                                            Politically, the dynamics at play during the Polygon layoffs underscore the broader struggle faced by journalists in securing fair wages and working conditions. The timing of these layoffs, aligning with crucial contract negotiations, has sparked accusations of union-busting tactics, highlighting the strained relations between media companies and unions. This not only sheds light on power imbalances within media organizations but also raises concerns about the consolidation of media ownership limiting diverse viewpoints and enhancing the influence of powerful entities. The implications of such consolidations extend beyond the newsroom, potentially impacting public opinion and the democratic discourse Source.

                                                                              Conclusion: The Challenges Ahead for Digital Media

                                                                              The digital media industry faces significant challenges as it navigates a rapidly evolving landscape marked by financial instability, layoffs, and shifting business models. Recent events, such as the sale of Polygon by Vox Media to Valnet, highlight the vulnerabilities within this sector. The layoffs that accompanied the sale underscore concerns about the sustainability of media that relies heavily on cutting costs and prioritizing quantity over quality. As organizations like the National Writers Union have pointed out, such strategies not only imperil journalistic integrity but also jeopardize the livelihoods of writers dedicated to maintaining high standards in reporting.

                                                                                One immediate challenge facing digital media companies is the consolidation trend, where larger media entities acquire smaller ones, often resulting in downsizing and a focus on profit-centric strategies. The bankruptcy of Vice Media and the shutdown of BuzzFeed News serve as stark reminders of the economic pressures within the industry. As companies strive to adapt to digital consumption habits, they must balance financial sustainability with the obligation to produce quality journalism that informs and engages the public.

                                                                                  The reliance on freelance work poses another critical challenge. Companies like Valnet adopt a business model that favors numerous freelance contributors, often at the expense of permanent staff positions. This model can lead to insufficient pay and precarious job security for freelancers, impacting their ability to deliver comprehensive and investigative journalism. This shift raises concerns from industry groups like the Writers Guild of America East about the future of the profession and the risk of diminished content quality as freelancers, constrained by tighter deadlines and lower budgets, might prioritize speed over depth.

                                                                                    From a sociopolitical perspective, the pattern of layoffs and consolidations within digital media reflects broader issues of labor rights and organizational power dynamics. As these industries become more concentrated, there are fears of potential homogenization of perspectives, limiting the diversity of viewpoints in media. The timing of layoffs, such as those that occurred on May Day, exacerbates tensions, as it clashes with the principles of workers' rights and fair labor practices. Advocacy and solidarity within the journalistic community are crucial in addressing these issues and ensuring that media practices align with ethical standards.

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                                                                                      Ultimately, the path forward for digital media will hinge on its ability to innovate while safeguarding the quality of journalism and supporting its workforce. Developing sustainable business models that embrace both digital innovation and core journalistic values is crucial. The industry's leaders must prioritize creating environments where writers can thrive, ensuring that robust, insightful journalism continues to serve as a cornerstone of informed public discourse. Reinventing approaches to monetization, audience engagement, and content delivery will be vital as digital media grapples with these complex challenges.

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