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Magic Hour

Generative VideoPaid

Effortless AI Video Creation for Everyone

Last updated Apr 18, 2026

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What is Magic Hour?

Magic Hour is an all-in-one AI video creation platform that empowers beginners and professionals alike to create high-quality videos effortlessly. With a host of powerful tools like video-to-video, face swap, text-to-video, and animation, Magic Hour removes the barriers to entry in video content creation. It's perfect for creators, marketers, and producers looking to streamline their video production process. Additionally, Magic Hour offers various pricing plans including free and subscription options, as well as templates to quickly get started.

Magic Hour's Top Features

Key capabilities that make Magic Hour stand out.

Video-to-Video transformation

Face Swap

Image-to-Video

Text-to-Video

Lip Sync

Animation

Commercial rights to video content

High-resolution video options

Dedicated compute resources

API access

Priority support

Thousands of templates and effects

Use Cases

Who benefits most from this tool.

Content Creators

Create high-quality videos without the need for complex software or technical skills.

Marketers

Produce engaging promotional videos to drive customer engagement and sales.

Small Business Owners

Generate professional videos to market products and services effectively.

Educators

Develop educational videos and content to enhance the learning experience.

Social Media Influencers

Create captivating content that attracts and retains followers.

Event Planners

Create promo videos and highlight reels for events and gatherings.

Nonprofits

Produce compelling videos that tell your story and drive donations and support.

App Developers

Develop video content to showcase app features and tutorials.

Filmmakers

Use AI tools to streamline the pre-production and production processes.

E-commerce Businesses

Create product videos to enhance online listings and improve conversion rates.

Explore Top AI Use Cases

Tags

AI video creationvideo-to-videoface swaptext-to-videoanimationvideo content creationcreatorsmarketersproducerspricing planstemplates

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Frequently Asked Questions

Is Magic Hour free to use?
We offer 400 frames for free so you can get to know Magic Hour and create your first clip. To create additional content beyond the 400 frames, subscribe to our Creator or Pro plans or purchase a frame pack.
What is a frame?
A frame is how we measure usage. One frame is one image in the video. Depending on the type and amount of video you generate, it can cost between 12 - 30 frames per second of video.
How many frames do I need?
As a rule of thumb, take the seconds of video you want and multiply it by its FPS (frames per second). A good starting point is 12 FPS for Animations, 24 FPS for Text-to-Video, and 30 FPS for Video-to-Video and Face Swap.
Do my frames roll over each month?
Yes, your frames roll over each month and you will always have access to them. Note that your access to features however is determined by your subscription tier.
Can I use my videos for commercial purposes?
Yes, the videos you create are yours, and you hold full commercial rights over them. Remember to respect copyright and intellectual property laws when using videos created with Magic Hour.
What types of videos can I create with Magic Hour?
You can create a wide range of content including video-to-video transformations, face swaps, text-to-video, image-to-video animations, and lip-sync videos.
What is included in the subscription plans?
Our subscription plans include varying amounts of frames, access to high-resolution video creation, dedicated compute resources, and additional features like API access and priority support.
Do you offer template options for video creation?
Yes, Magic Hour provides thousands of templates and effects to help you create videos quickly and effortlessly.
What is the maximum resolution supported by Magic Hour?
Our resolutions vary based on the subscription plan. The highest tier, Business, supports up to 4K resolution in selected modes.
How do I contact support?
You can reach out to Magic Hour support via the contact information provided on our website. Priority support options are available for higher-tier subscriptions.