Internet Trolls: The Unseen Force Behind Philippines' Politics | Undercover Asia | CNA Documentary
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Summary
The documentary delves into the dark world of internet trolls in the Philippines, especially their role in shaping political landscapes. Highlighting the 2022 Philippine elections, it exposes how disinformation campaigns are orchestrated by shadowy networks employing troll armies to manipulate public opinion. The film follows individuals like 'Sharon,' a hired troll, and 'Rosa,' a PR agent, unveiling the structured hierarchy of disinformation. Despite efforts from groups like Tsek.ph and Facebook to counter these campaigns, new challenges persist due to the fast-evolving tactics of misinformation networks. The documentary portrays a pressing concern for democracy, emphasizing the necessity for laws to combat such digital threats effectively.
Highlights
In the Philippines' high-stakes election, troll armies unleash chaos online! 🌐
Trolls in the shadows manipulate social media to sway voters. 🤖
A look into Sharon's intriguing world - a paid troll supporting her family with her controversial job. 💰
Digital warfare intensifies as election day approaches and online misinformation reaches fever pitch. 🚀
Key Takeaways
Troll armies are a major force behind the chaotic digital landscape during elections in the Philippines. 👾
The documentary reveals the structured hierarchy in disinformation campaigns, with trolls, influencers, and PR operatives. 🏢
Despite efforts from fact-checkers, disinformation remains a potent threat to Filipino democracy. 📉
Social media algorithms play a key role in amplifying disinformation by favoring engaging, yet misleading, content. 📲
Overview
The 2022 Philippines elections set the stage for a digital battle of epic proportions, with internet trolls playing pivotal roles in shaping public perception. These elections aren't just fought in the streets but in the digital realm, where misinformation spreads like wildfire.
Meet Sharon, a paid troll whose job is to infiltrate online communities and spread chaos. Meanwhile, masterminds like "Rosa" coordinate these efforts, creating a structured yet covert network designed to manipulate narratives and influence voters.
While platforms like Facebook scramble to crack down on these trolls, efforts often fall short. The Philippines, without strong cyber laws, struggles to combat the disinformation plague, leaving democracy in a fragile state. However, hope shines through in initiatives by Tsek.ph and vigilant citizens who strive to protect the integrity of the electoral process.
Internet Trolls: The Unseen Force Behind Philippines' Politics | Undercover Asia | CNA Documentary Transcription
00:00 - 00:30 In the Philippines, against the backdrop of one of
the most fiercely contested elections, agent provocateurs are at play. They are hired guns,
armed with malicious intent. These are shadowy networks
of disinformation who hire troll armies to spread falsehoods and sow chaos
on social media platforms.
00:30 - 01:00 Their ultimate goal: to influence
the 2022 Philippines elections. Everyone seems to be in on it. They feel that they need to be
part of this new political game. Are your political clients aware that you hire people
to spread disinformation to help them?
01:00 - 01:30 9 May 2022. Almost 67 million Filipinos
head to the polls to cast their ballots
in the country's general election. It is one of the closest
presidential election races in its history, as Rodrigo Duterte steps down
upon completing his term.
01:30 - 02:00 It's a crowded field with 10 candidates vying
for the presidency. Amongst them are Manila mayor,
Isko Moreno, multiple world boxing champion,
Manny Pacquiao, (Foreign language) (Foreign language) former senator,
Ferdinand "Bongbong" Marcos Jr,
02:00 - 02:30 and vice-president, Leni Robredo. (Foreign language) The candidates have turned
to social media to reach voters
across the sprawling archipelago. Online engagement is crucial. According to a 2021 digital report by research firms
Hootsuite and We Are Social, Filipinos are the most active
social media users in the world,
02:30 - 03:00 spending an average
of 4 hours and 15 minutes daily on social media, almost double the time spent worldwide. Unlike in some other places
where you have a lot of public places or public access parks
and things like that, we don't have much of that
in this country. So the alternative to that
is to socialise online. Professor Jason Cabanes'
key research interest is in how media impacts
the political development of a country.
03:00 - 03:30 He sees the Philippines'
large overseas migrant worker population contributing to their high usage
of social media. A lot of our folks are on social media, trying to maintain connections
with these people. The other thing is that
we also like to post on our social media accounts,
our selfies and all of those things. So we've had very, very high
access rates online. COVID-19 lockdowns have also pushed
more Filipinos onto social media.
03:30 - 04:00 It's harder for us
to meet face-to-face in person to have conversations about politics. It's shifted a lot to online and that has really exacerbated this very toxic way
of talking to each other. Increasingly, social media has become
a powerful tool for conflict, resulting in breeding grounds
for the spread of misinformation and disinformation.
04:00 - 04:30 Misinformation is when ordinary people
who are not paid unwittingly share the disinformation. Disinformation is defined
as a deliberate attempt to put false information out there. So, I guess the difference there
would be the intent. This is how the politicians
are weaponizing disinformation now. There is this increasingly underground
digital version of the campaign
04:30 - 05:00 where a lot of the toxic stuff happens. It's where a lot of the attacks
are happening, all the disinformation is happening. Disinformation campaigns
can also be used to systematically manipulate
political discourse. And in the Philippines, paid trolls were hired
to spread disinformation as early as 2016. According to a report by Mercy Corps, these campaigns play out
in three phases:
05:00 - 05:30 the development of core narratives, onboarding of influencers
and fake account operators, and dissemination and amplification
on social media. In a press conference on 25 July 2017, then-president Rodrigo Duterte
admitted to hiring trolls during the 2016 campaign period. Investigations revealed
Facebook was used to reinforce positive narratives
about his campaign,
05:30 - 06:00 amplify targeted messages
and silence dissent. In a rural area, hours from Manila, "Undercover Asia" tracks down
a paid troll.
06:00 - 06:30 In her early thirties,
"Sharon" lives with her family and has to support them.
06:30 - 07:00 Sharon is part of a large for-hire market
available in the Philippines. The country has one of
the lowest wages in the world, with the average monthly salary of US$204. According to a report
published by NATO in 2020, a troll in the Philippines can potentially earn
up to US$1,350 a month.
07:00 - 07:30 This is almost seven times
of what an average person in the Philippines earns, making trolling financially lucrative. Plugging into the online sphere
allows Sharon to work from home, or anywhere for that matter.
07:30 - 08:00 However, she doesn't know
who her colleagues or bosses are. Sharon goes on to reveal that she has been gearing up
for the 2022 election season, as she's received instructions
08:00 - 08:30 from political parties
and their campaign teams. First, she lays the groundwork. Then she executes her mission: spread lies to as many people as possible.
08:30 - 09:00 Her daily target is at least 150 shares. She uses fake profiles to infiltrate popular groups
on social media.
09:00 - 09:30 To get as much engagement as possible, she targets their weak spot - their emotions.
09:30 - 10:00 Her job supports her family financially, but they don't exactly know
what she does. Activities by operatives like Sharon
have caught the attention of investigative journalists
in the Philippines.
10:00 - 10:30 Don Kevin Hapal
leads the Rappler forensics team as they've been investigating
the spread of disinformation. We noticed as early
as November last year, that there seems to be something off with some of the trending hashtags relating to Marcos.
10:30 - 11:00 For the other more organic campaign, the creation date of their accounts
were more spread out because a lot of people
were organically jumping in to join the conversation. The hashtags that were specifically
promoting Marcos and attacking critics, attacking anyone they deem
to be critics of Marcos, they were mostly created around October, around the same time,
11:00 - 11:30 which is extremely suspicious. However, their war against paid trolls
comes at a price. Whenever we publish stories
that expose disinformation and networks of disinformation, obviously those networks
would fight back. For example,
some of these screenshots here. These are messages sent to me
by people I don't know. They were making fun of my photos. They were calling me a paid journalist
or they were calling me gay,
11:30 - 12:00 or some other derogatory remarks. I was not only being flooded
with these threats and attacks via private message. They were also posting
my photos everywhere. The manner of their attacks hint that paid trolls
are not lone-wolf operators. They are part of larger,
organised networks. It's really systematically coordinated.
12:00 - 12:30 It's no longer just this individual
working on his own, but really an army of different trolls trying to evoke certain responses
from the digital sphere of the public. And these networks have people at the top
pulling the strings.
12:30 - 13:00 It's a fiercely contested
2022 Philippines presidential election. By the end of January 2022, opinion polls reveal two candidates
have surged ahead from the rest. The front runners,
Bongbong Marcos Jr, son of former president
Ferdinand Marcos Sr,
13:00 - 13:30 and vice-president Leni Robredo,
the human rights lawyer. It's a rematch of their bitterly fought
vice presidential bids in the 2016 elections where Robredo narrowly
edged out Marcos Jr. 8 February 2022. Bongbong Marcos Jr
kicks off his campaign with a huge rally.
13:30 - 14:00 An estimated 25,000 passionate supporters
come out in a show of force. It is a star-studded affair
with a celebrity line-up of entertainers.
14:00 - 14:30 (Foreign language) Ferdinand "Bongbong" Marcos Jr! As political campaigning
officially commences,
14:30 - 15:00 the disinformation war on social media
goes into high gear. Digital disinformation happens
across the political spectrum. So, a wide array of politicians. And it actually surprised us
that it's not just one camp, but many different political camps. Everyone seems to be in on it. They feel that they need to be
part of this new political game.
15:00 - 15:30 Behind the scenes, shadowy figures are pulling the strings
of the troll armies. These masterminds
were identified in 2018 in the groundbreaking report titled, "Architects of Networked Disinformation" by professors Jonathan Ong
and Jason Cabenes from De La Salle University. At the top of this network,
you would have... we call them the chief architects
of network disinformation. They're mostly ad and PR people,
15:30 - 16:00 and some of them are media journalists, former journalists. Through interviews with key players, they discovered that
these networks operated with a multi-layered hierarchy. Chief architects at the top, followed by digital influencers and paid trolls at the bottom. The majority of the money will stay with the chief architect
of network disinformation. We would say around 75% to 80%,
16:00 - 16:30 and then the 20% would be more
of the operational expenses, paying the other trolls. Through connections
within the local media industry, "Undercover Asia" tracks down
a "chief architect" who agrees to speak to us
over the phone
16:30 - 17:00 on the condition of anonymity. "Rosa" runs an independent
public relations agency, and they've been hired
by political candidates for the 2022 presidential elections.
17:00 - 17:30 It's a growing international business
that attracts many industry players.
17:30 - 18:00 Rosa further shares
that their political clients prefer to pay in cash,
using Philippine pesos.
18:00 - 18:30 That's almost US$19,000 a month. Are your political clients
aware that you hire people
18:30 - 19:00 to spread disinformation to help them? In October 2021,
survey results by Pulse Asia, a public opinion polling body, found that the number of Filipinos
who relied on social media for news about the government increased by 14%
between June and September 2021. This period was crucial as it led up to the October deadline
for political candidates
19:00 - 19:30 to file their certificate of candidacy
in the elections. In total, close to 50% of Filipinos
relied on social media as their news source. The ease of access means that
a higher volume of weaponised information can reach more people faster
and via multiple channels. Gemma Mendoza,
a journalist for over 20 years,
19:30 - 20:00 is one of the pioneers at Rappler. She spearheads efforts
in addressing disinformation in digital media. She noticed highly irregular behaviour by a popular YouTube channel
called "Showbiz Fanaticz" during the campaign period. In 2020 January, it started out... It peaked here, where most of the content
was really about celebrities. But here, if you look at this, the celebrity content went down
20:00 - 20:30 and then the content
about critics of government, they grew. They became the dominant content
in that channel. Five months later, after building a large following
from their celebrity-based content, they switched to mainly producing videos
focused on politics. We've seen that being used
to basically bait audiences and then attract audiences
and grow the reach
20:30 - 21:00 of YouTube channels,
Facebook pages and so on. So that's typically done. Based on their research, they conclude that politicians
are behind the hijacking of these popular social media pages and are using them
to push disinformation. They buy the accounts, the pages. Then they change the names. You can actually see it. So if you want to know
if a group has changed its nature,
21:00 - 21:30 you can go to the transparency tab
of the page on Facebook and you can see
if that page has changed its name. It's one of the ways you can discern
if you're being manipulated. The posted content spreads rapidly due to how the social media platforms
are designed. Information is tailored
to the individual's preferences. Machine learning takes
that personalisation further, serving up targeted content to confirm
and reinforce that information.
21:30 - 22:00 Cleve Arguelles,
a data analyst in Manila, has spent the last three years
researching about disinformation on social media. Social media platforms
have this algorithm, It's built-in, it's part of the platform, wherein they try to show you
the things you want to see. They try to promote, in your own feed,
22:00 - 22:30 different contents
that will make you more engaged. You don't realise that this algorithm favours certain content
that may not necessarily be true, that may not necessarily be
the complete picture. But because you like seeing them, and that the people around you
like seeing them as well, then it gets fed to you. So the danger in that
is that social media algorithms may also, from time to time,
not always, but from time to time,
22:30 - 23:00 reward behaviour
that is disinformative, reward trolling behaviour, etc. The algorithms keep people engaged
on their platforms as long as possible to feed the advertising arm. It's a lucrative business as social media advertising spend
in the Philippines reached US$428 million in 2021.
23:00 - 23:30 The bottom line is that, as long as they could keep these users
on their platforms, they can make money out of it. The consequence of that
is that you create this echo chamber in which you think
that all the things that you are seeing is actually a reflection of reality. But it is not. It's only a partial reflection of reality. The disinformation is further amplified
by influencers who run social media pages.
23:30 - 24:00 While a whistle-blower reveals how social media platforms
track down trolls online.
24:00 - 24:30 Ahead of the May 2022
Philippines general elections, investigative journalists
uncover suspicious social media sites that have been spreading disinformation
to influence voters. As the journalists publish their findings, Facebook takes down a network of over 400 accounts,
pages and groups in the Philippines.
24:30 - 25:00 "Andy", a former Facebook employee
who does not want his identity revealed, is based in Manila. Part of his job was to monitor
and identify paid troll accounts on the platform.
25:00 - 25:30 On Leni Robredo's
official Facebook page, he spots users
with inauthentic accounts.
25:30 - 26:00 Once Andy identifies
a suspicious account, it's sent for review.
26:00 - 26:30 While working for Facebook, Andy says there were internal protocols
to combat paid trolls. But that has not stopped paid trolls
who purchase multiple SIM cards and register multiple accounts
using different phone numbers.
26:30 - 27:00 To counter this,
Facebook has developed ways to identify users
by tracking their IP addresses, internet protocol addresses
that identifies the location of where the accounts are created.
27:00 - 27:30 Despite the crackdown, tech companies' policies have struggled
to keep pace with threats. Disinformation networks
have become more skilful at masking their trails. For social media platforms
like Facebook, for example, what they're looking for is coordinated inauthentic behaviour. But precisely, it's built into the plan that it feels organic
and it's not coordinated
27:30 - 28:00 because they distribute the work
to different people who don't necessarily know
that they're working on the same project. So, it's these kinds
of disinformation tactics that are well thought of that often evade
regulations and policies, and that's a real big concern. While troll armies engage
in a cat-and-mouse game with social media platforms,
28:00 - 28:30 the campaigning on the ground heats up. April 2022. And polls show that
presidential candidate, Bongbong Marcos Jr,
holds a large lead. His closest rival, Leni Robredo,
falls behind on opinion polls.
28:30 - 29:00 Leni! Leni! She stages her largest rally yet, with organisers claiming a crowd
of over 400,000 people. A line-up of celebrities show up
to support Robredo's candidacy.
29:00 - 29:30 Over several months of campaigning,
Robredo has been targeted with intense disinformation attacks
on social media. YouTube channel, Showbiz Fanaticz,
posts multiple videos
29:30 - 30:00 accusing Robredo
of being behind the petition to prevent Bongbong Marcos Jr
from running. And another video claims hackers plan to commit electoral fraud
against Bongbong Marcos Jr. Many of these popular
social media channels have a large number of followers and are run by digital influencers
armed with unique skill sets.
30:00 - 30:30 Their role is to kind of translate
this very theoretical conceptual strategy into actual posts,
actual memes and comments that will become viral. So that's their expertise. "Brandon" is in his thirties, and he's a part-time influencer
who's the main breadwinner in his family. He used to work
in the television entertainment industry
30:30 - 31:00 where he sharpened his skills in producing attention-grabbing
video content. Brandon has been hired
by a congressman for the election to create videos to boost
the congressman's popularity and to hurt his opponents' credibility. Brandon has a full-time job, but his employers are unaware
of what he does to earn additional income.
31:00 - 31:30 He and his friends used to
produce videos with no political content.
31:30 - 32:00 They made some money
from their original content
32:00 - 32:30 but realised that they could earn
attractive additional pay by creating and sharing
disinformation for politicians hoping to sway the public's opinion. With a predominantly Filipino audience, Brandon's social media page
was the right medium
32:30 - 33:00 for politicians targeting
a local audience. He reveals that
it has become a common practice for politicians to hire
social media influencers to create and spread disinformation.
33:00 - 33:30 While there has been widespread
paid troll activity
33:30 - 34:00 since the 2016 elections, COMELEC, the Commission on Elections
in the Philippines, has been unable to take any action.
34:00 - 34:30 There have been no legal actions taken simply because there is no law that penalises this directly, especially not in relation to elections. So there being no law, it's very difficult to initiate
any sort of action. Other than that, of course,
the difficulty is the fact that there is no easy way
to identify these trolls. A single person can have
as many as 10 separate accounts
34:30 - 35:00 with 10 fully formed identities. And that would be
very difficult by itself to police. Ultimately, there is no law that
penalises trolling in the Philippines. Candidates are legally required
to declare their campaign's spending, but it hasn't proven to be effective
in exposing the hiring of paid trolls. We imagined that
the use of money for disinformation would be drastically under-reported,
35:00 - 35:30 if reported at all, obviously. Misinformation, while technically
there are very few laws that penalise it, everyone knows that it is bad. And no one would cop to it. The disinformation networks
are a few steps ahead and the authorities
have been playing catch-up. The government needs to
step up with new laws. Law enforcement has to step up because law enforcement has to be abreast
of new technologies as well. Again, you've heard stories
35:30 - 36:00 of the law enforcement not knowing,
or not being able to identify a server rack versus a dumb computer. That becomes a problem, especially since enforcement
has a very technical component to it. With polling day fast approaching, the onslaught of online disinformation
is rampant. But against this backdrop,
36:00 - 36:30 ordinary citizens
are banding together to fight back. With just over a week to the Philippines
presidential polling day, campaigning on the streets
has reached fever pitch.
36:30 - 37:00 On social media, the shadowy war
of disinformation is at full throttle. Troll armies of keyboard warriors
have been hired to spread falsehoods and lies
on social media. These are alleged attempts
by politicians to sway public opinion.
37:00 - 37:30 The Vera Files is a non-profit
online news organisation founded in 2008
by a group of veteran news journalists. What Vera Files does is it has tried to look
into the types of narratives that have surfaced
regarding election-related disinformation. Who are the beneficiaries? Who are the targets? Since 2021, they've been monitoring
disinformation campaigns
37:30 - 38:00 and reveal startling finds. So out of 336 fact-checked articles, there were 120
that had to do with the elections. What we noticed in terms of looking
at the beneficiaries, it was former senator Bongbong Marcos who benefited the most
from disinformation. There were 52 fact-checked articles
that were published
38:00 - 38:30 concerning disinformation about him. He benefited a lot from disinformation
about his father's accomplishments or about the ill-gotten wealth cases. There was disinformation that claimed that
all the ill-gotten wealth cases against the Marcos family
were dismissed. Bongbong Marcos Jr's camp
has declined requests for an interview to clarify. However, there are reports
where he strongly rejects accusations
38:30 - 39:00 that his campaign was involved
with any troll army to spread disinformation. There also has been no evidence proving that Bongbong Marcos Jr
had hired any troll armies. In terms of the biggest targets, what we noticed is that
it was vice-president Leni Robredo who became the biggest target
of disinformation. There were a lot of fake quote cards
that were attributed to Robredo
39:00 - 39:30 made to look like she is incompetent or she makes nonsensical statements. That is the type of disinformation
that we have seen. After months of intense campaigning
marred by allegations of troll armies, millions of Filipinos head to the polls to vote for their new president
and vice-president.
39:30 - 40:00 While voting takes place on the ground, the fight against disinformation
occurs at the same time online. Tsek.ph, a three-year-old pioneer
in fact-checking, is relaunched for the 2022 election. Thirty-four partners from academia,
media and civil society institutions
40:00 - 40:30 work together as fact-checkers. The goal is to provide the public
with verified information to counter viral
social media disinformation. Right now, I'm helping
to edit the fact-checks that our students
and volunteers are doing. So, we make sure that
before a fact-check is uploaded, there are at least two or three eyes
who look at the fact-check to make sure that all the sources
are original sources
40:30 - 41:00 and that they are verified information. There's a lot of disinformation with regard to trying
to make the candidates look like they were disqualified or that there's massive cheating going on. As voting takes place,
Tsek.ph fights disinformation
41:00 - 41:30 as it happens. They fact-check content, then upload it onto their website
and social media to provide the public
with up-to-date verified information. They've even set up a tipline
for the public. If they detect any disinformation
on their own social media, they can inform us,
send us the link and then we will fact-check it.
41:30 - 42:00 Tsek.ph faces an uphill battle as the disinformation networks
have been coordinating their attacks for a long time. I think the fact that disinformation
has been going on for more than a year
prior to this election, it has already influenced
the minds of the voters. So it's something
that has been building up. It's not like it just happened overnight
towards the election.
42:00 - 42:30 And that's why it's effective. It has been more of a long-term effort to mislead people. It's 6pm and the polls close. Multiple news outlets report
of numerous disinformation campaigns that had attempted
to hijack the election process.
42:30 - 43:00 With a lack of laws
against disinformation in the Philippines, the authorities are rendered helpless. Well, the limitations within laws
is a huge anchor around our necks. I mean, the fact that... The fact that there is very little to stand on, legally speaking, that becomes very difficult. The digital disinformation producers know how to work around
the regulations and the policy.
43:00 - 43:30 Yes, these are disinformation accounts that we're seeing being taken down. But I think they're just really
the tip of the iceberg. There are many other things
that are going on there that are difficult to catch.
43:30 - 44:00 Ladies and gentlemen
of the 18th Congress, Ferdinand Romualdez Marcos Jr, the duly elected president
of the Republic of the Philippines. In a landslide win, Ferdinand "Bongbong" Marcos Jr
secures over 31 million votes, with 58% of the electorate. That's more than double
the number of votes for his closest rival, Leni Robredo.
44:00 - 44:30 He is officially declared
the next president of the Philippines. While the election campaigns were marred by allegations
of widespread disinformation, there is no data that proves
falsehoods directly influenced the outcome of the election.
44:30 - 45:00 But it's apparent that
no matter who wins the election, online disinformation
threatens democracy and weakens confidence
in public institutions. It harms democracy
because in a democracy, when people are being fed
wrong information, if they don't have access to truthful,
verified, quality information, it incapacitates them
in terms of making decisions, in terms of making political choices.
45:00 - 45:30 Democracy thrives in a space where, first of all,
you have to agree on the facts, and then you debate. And that debate needs to happen. There needs to be,
at some point, a consensus. Right now, what's happening is
people are being driven into tribes and echo chambers. There's no room for debate. There's no room for consensus. It all becomes,
"I'm right and you're wrong."
45:30 - 46:00 That is something
that is not conducive for democracy. Captions: CaptionCube