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Summary
In this engaging session, Oliver Boyers—a seasoned Pinterest expert—teamed up with Mim Jenkinson to address some of the most frequently asked questions about Pinterest in 2022. The discussion covered everything from creating engaging pins to effectively scheduling them for maximum visibility. The duo emphasized the importance of fresh pins, consistent scheduling, and using tools like Pin Generator to streamline the pinning process and maximize engagement. With actionable strategies and insights, this video aims to empower users to boost traffic to their Etsy or eCommerce stores using Pinterest.
Highlights
Understanding the current best types of pins: image, video, and idea pins 📌
The importance of scheduling pins with tools like Pin Generator instead of pinning manually 📅
Creating a variety of pin types to see what engages your audience the most 📊
Gradually increasing your daily pin frequency to avoid being flagged as spam ⚠️
Posting fresh content regularly is crucial for staying relevant on Pinterest 🆕
Investigating and utilizing the most effective keywords for your pins 🔍
Utilizing Pinterest stats to track your progress and adjust your strategy accordingly 📊
Key Takeaways
Enough fresh pins is key to success on Pinterest 🎯
Schedule your pins instead of posting manually to save time 🕒
Engagement is crucial—create content that resonates 🌟
Multiple pin images for a single product can increase visibility 📸
Pinterest isn't just for old players; new users can thrive 🚀
Overview
Pinterest continues to be a robust platform for driving web traffic, especially if you're in e-commerce. Oliver Boyers provides valuable insights, emphasizing the power of fresh, engaging pins that catch the audience's eye. His strategy revolves around leveraging tools like Pin Generator to batch-create pins, saving time and ensuring consistency throughout the month. This approach not only helps in maintaining a regular pin schedule but also avoids the pitfalls of manual pinning.
A significant highlight from Oliver's session is his advice on pinning frequency and type diversity. He recommends experimenting with different types of pins, such as video, idea, and image pins, to discover what your audience engages with most. Adjusting your daily pinning schedule gradually is crucial—ensuring a steady growth in your Pinterest engagement while avoiding being tagged as a spammer by Pinterest's algorithms.
Oliver also touches on understanding your audience through Pinterest analytics and highlights the importance of using relevant keywords. This helps tailor your pin content to what potential customers are searching for. The session concludes with a reassurance that it's never too late to succeed on Pinterest. With a strategic approach, even newcomers can carve their niche and flourish among seasoned bloggers and marketers.
Chapters
00:00 - 00:30: Introduction Ali, the creator of Pin Generator, collaborates with Mim Jenkinson to address commonly asked questions from her students about using Pinterest effectively in 2022. The goal is to leverage Pinterest marketing to boost traffic to Etsy stores, e-commerce sites, and websites. The chapter provides a list of questions in the description for navigation, starting with guidance on the best types of Pinterest pins to create at the moment.
00:30 - 02:00: Best Pins to Create The chapter discusses different types of Pinterest pins, including Idea Pins, Video Pins, and Product Pins. It notes that while Idea Pins were once the most popular, receiving the most impressions, the trend has shifted. Now, Pinterest offers a balanced mix of all pin types on users' home feeds. The type of pins shown to a user depends on their interactions and preferences on the platform.
02:00 - 04:00: Scheduling vs Manual Pinning The chapter discusses how Pinterest serves pins to users differently based on their past interactions. It highlights the importance of creating engaging pins, whether they are story pins, video pins, or image pins, to ensure that they reach a broader audience. The engagement rate of a pin determines its visibility, as Pinterest favors content that attracts user interest.
04:00 - 05:30: Optimal Number of Pins Per Day The chapter 'Optimal Number of Pins Per Day' discusses strategies for increasing engagement on pins. It emphasizes the importance of creating a blend of different types of pins, such as image pins, story pins, and video pins, to determine which types garner the most interaction. The key takeaway is to analyze what pins receive the most clicks and saves, and then focus on producing more of those successful types to sustain and improve user interaction.
05:30 - 08:00: Importance of Fresh Pins The chapter focuses on the importance of scheduling pins rather than pinning manually. It introduces a tool called 'Pin Generator' which simplifies the task. The author prefers this method as it allows them to generate and schedule a month's worth of pins within an hour, ensuring a consistent output of 20 pins per day. The process involves entering the URLs for new blog posts into the Pin Generator at the start of each month.
08:00 - 09:30: Multiple Pin Images for Products The chapter discusses a strategy for managing Pinterest pins for products, emphasizing efficiency through batch creation and scheduling. Instead of pinning daily, the speaker creates 600 pins in advance, scheduling them to release at a rate of 20 pins per day. This automated approach eliminates the need for daily manual pinning, as the content is systematically distributed within set time frames.
09:30 - 11:00: Re-pinning Strategy The chapter titled 'Re-pinning Strategy' discusses the disciplined approach required to effectively use Pinterest for marketing. It highlights the challenges of daily pin creation and posting, suggesting that allocating 1-2 hours each day, including weekends, is crucial. However, recognizing the impracticality of this routine, the transcript introduces the 'pin generator' concept as a solution. The recommended strategy is to create and schedule all pins at the beginning of the month, allowing them to post automatically throughout the month, thereby optimizing time management while maintaining consistent account activity.
11:00 - 12:00: Pinterest Deleting Pins The chapter discusses using a pin generator to create Pinterest pins quickly, emphasizing that it usually takes about one to one and a half hours to create 600 pins each month.
12:00 - 15:00: Low Engagement Reasons The chapter titled 'Low Engagement Reasons' delves into strategies for managing posting frequency on social media platforms to optimize engagement. It advises that for businesses with a vast array of products, a higher posting frequency is acceptable, whereas smaller entities with fewer products should limit their posting to avoid oversaturation. A specific example is provided: if selling teacups, only one post should direct to the main product URL per day to maintain audience interest.
15:00 - 16:30: Optimal Pin Image Size The chapter discusses the optimal strategies for scheduling Pinterest pins. It highlights a feature called 'smart shuffle' which helps in spacing out pins that have the same outbound URL. The chapter advises gradually increasing the number of pins when starting out, rather than posting a large number of pins all at once.
16:30 - 18:00: Pin Ranking Timeline The chapter discusses strategic pinning practices for Pinterest users. It emphasizes the importance of gradually increasing the number of pins over time, rather than making sudden large increases. The speaker suggests starting with 10 pins per day, then increasing to 15-20, and eventually to 50, to avoid being flagged as spamming by Pinterest algorithms.
18:00 - 19:30: Seasonal Pinning The chapter titled 'Seasonal Pinning' discusses best practices for posting on Pinterest. It advises against engaging in activities that resemble spamming, such as abrupt increases in pinning activity. Instead, users should gradually increase their pinning rate to avoid sudden spikes. The chapter emphasizes the importance of posting 'fresh pins' — new images or videos that have not been seen by Pinterest before. Providing relevant, useful, and new content is crucial as it aligns with what Pinterest aims to offer its users.
19:30 - 21:00: Impact of Pinterest Followers The chapter discusses the significance of creating fresh and unique content on Pinterest to maintain user interest. Repetitive and common images may deter users from returning to the platform. Pinterest's intelligent system is designed to detect and manage duplicate pins and repins, often correlating them with the same analytics. This highlights the importance of originality in content creation on Pinterest.
21:00 - 23:00: Using Keywords Effectively In this chapter, the importance of using keywords effectively on Pinterest is discussed. It emphasizes the need to post new pins regularly to maintain visibility and engagement. Pinterest's tracking of impressions and clicks is also highlighted. The chapter suggests using a Pin Generator tool to create fresh pins with different combinations of colors, text, and templates.
23:00 - 25:00: Creating Pinterest Boards Chapter focuses on the importance of creating multiple pen images for products, Etsy listings, and blog posts.
25:00 - 31:00: Understanding Pinterest Stats This chapter delves into effective strategies for improving visibility on Pinterest. A key takeaway is the importance of sharing diverse images to cater to different audience preferences. The chapter further explores the debate between re-pinning existing images and creating fresh ones. While fresh content generally performs better, repetitive pinning may be beneficial when targeting different boards.
31:00 - 35:30: Opportunity on Pinterest The chapter discusses strategies for optimizing pins on Pinterest to increase their visibility across multiple user searches. It emphasizes the importance of categorizing pins into relevant boards that align with the interests and search terms of potential viewers. For example, a pin about gardening rakes should be placed in boards like 'Best Gardening Equipment' and 'Gardening Hacks' to target different search keywords and maximize exposure.
35:30 - 37:00: Traffic from Pins Timeline The chapter discusses the importance of fresh pins on Pinterest, emphasizing that while repinning across various boards is beneficial, new content tends to perform better. It addresses a common concern regarding old pins, clarifying that Pinterest does not delete them unless they violate community guidelines.
37:00 - 39:00: Identifying Pinterest Traffic This chapter discusses how Pinterest traffic and engagement can be impacted if an account is flagged as spam. This can happen if a user behaves like a spammer by pinning excessively or spamming other users' inboxes with promotional content. New accounts are also at risk of being flagged as spam due to these activities.
39:00 - 42:30: Pinterest Algorithm Insights The chapter discusses Pinterest's approach to detecting and handling spam accounts. It mentions that new accounts are often viewed with suspicion as spammers tend to create new accounts to conduct their activities quickly before getting caught. Pinterest has a spam alert system that monitors new accounts for about 10 days. If users believe they have been wrongly flagged as spam, they are advised to contact Pinterest's support for assistance, where they can have their status reviewed and corrected if flagged incorrectly.
42:30 - 43:00: Conclusion In the conclusion, the chapter addresses the issue of falsely being flagged as spam due to automated systems, highlighting that while mistakes can happen, platforms offer support to clarify what constitutes spam. They guide users on how to correct their behavior and, if the infraction was genuine yet unintentional, rectify the situation by unflagging the account, thus restoring any lost impressions.
Pinterest's most asked questions 2022 Transcription
00:00 - 00:30 hi there i'm ali i'm the maker of pin generator and i've teamed up with mim jenkinson to answer some of her students most asked questions so that you guys can make sense of pinterest in 2022 and in doing so we're hoping to drive more traffic to your etsy store your ecommerce store and your website by using pinterest marketing all of the questions that i want to ask are down in the description below so if you want to jump through directly to anyone you can do so by clicking on the shortcut link below first question what are the best kinds of pins to make right now normal pins
00:30 - 01:00 idea pins video pins or product pins which ones should you be making so idea pins used to be pinterest's hot topic for a while and users found that story pins would get a lot more impressions than any other type of pins but this isn't quite the case anymore and pinterest have been serving up a good blend of pins and pin types on your home feed depending on what what you like and what you click on in pinterest will depend on the blend of pins that
01:00 - 01:30 you're being served so you might get more story pins or video pins or just image pins depending on what you've clicked on on pinterest before but i think the secret to having more of your content served to more users which is what you want is to create pins that draw engagement whether regardless of whether they're in story pins video pins or image pins so if your pin has a high engagement rate then it will be served more because pinterest will determine that users are interested in your pin because they're
01:30 - 02:00 interacting with it so the more clicks you get on it the more saves you get on it these are the things that you want i always think that it's a good idea to create a good blend of pins so it creates a couple of image pins i do my probably my majority of my image pins uh on my site and then a couple of story pins a couple of video pins and then basically see what works for you see what people are engaging with and what they're clicking on and then pursue more of that and that way you can chase the success that you're having and
02:00 - 02:30 replicate it question two is it better to pin manually or to schedule your pins without a doubt it's better to schedule your pins it's super easy to generate a month's worth of pins with pin generator and set them up for scheduling this takes me about an hour each month to create enough pins to schedule 20 pins per day so what i do at the beginning of each month i go into pin generator i type in the urls for all my new blog posts and
02:30 - 03:00 products and i create enough pins for the entire month to have 20 pins per day that are being scheduled out so i batch create about 600 pins which is 20 pins per day and then once they're all scheduled they will just go out and be pushed out automatically every day within certain allotted times so this is much easier than having to log on to pinterest every day and you know pin manually all the pins you want because
03:00 - 03:30 firstly you have to have the discipline to go onto pinterest every day and create pins every day and a lot that time for yourself so call it an hour two hours every day or oh yes and you know even on the weekends make be making pins and posting them which is you know it's impossible i try to do it at first which is why i created pin generator so the best way to do it is at the beginning of the month create all your pins schedule them all and then let them run out the month's worth and then come back
03:30 - 04:00 and do it again the next month it's a super time saving way and with pin generator you can create pins super fast so creating 600 pins for me normally takes me about an hour to an hour and a half each month question three how many times should i pin a day well this is the first question that everybody asked themselves the short answer is you should be printing about 15 to 30 images per day the long answer is that it depends on your type of business and if you have a big store with
04:00 - 04:30 thousands of products for sale then it makes sense to have this number on the high end of the scale or even much higher but if you're a small store with only a few products or blog posts then certainly on the lower end of the scale my rule of thumb is to try not to post more than one pin that leads to a specific url per day so if i have if i'm selling teacups and my url is forward slash cool teacups i'll only have one pin per day that points to that outbound url cool teacups
04:30 - 05:00 that's my general rule of thumb pin generator has a really cool feature that allows you to smart shuffle your pins so once you have all your pins scheduled you can click on the smart shuffle button that most widely spaces apart pins that have the same outbound url so this is what follows my rule of thumb one other thing to remember is that when you start pinning start ramping up your pinning schedule gradually so don't you know open up your pinterest accounts and then start pinning a thousand pins a
05:00 - 05:30 day because pinterest is going to immediately see this as like right this guy's spamming for sure what you should do is you know what i do is i start i'll start pinning maybe 10 pins per day and then maybe after a month i'll start pending 15 to 20 pins a day and then after another month start pinning 50 and then start raising it that way so pinterest definitely looks at your pinning history and if it sees k this guy normally pins 20 pins per day and then one day you pin 300 they'll say well that's that's
05:30 - 06:00 unusual that kind of looks like spamming activity so try to avoid do that and try to like let the pin rate with what you're pinning each day climb gradually so that there's no real spikes in your activity question four do i have to be consistently posting new pins pinterest loves fresh pins so what is a fresh pen a fresh pin is an image or a video that pinterest has not seen before pinterest wants relevant useful and new content for their users so
06:00 - 06:30 if you were if you went on pinterest and kept seeing the same popular images over and over you know week after week then you wouldn't want to go back to pinterest because you're going to see the same content so creating new and never seen before images for the platform is what they want you'll also find that pinterest is very intelligent with detecting duplicate pins and repins and often you'll see that these pins often even share the same statistics so if you pin the exact same pin three times in a row
06:30 - 07:00 you'll see the pin three times on your boards and on your profile but if you look carefully sometimes they will share the same number of impressions outbound clicks and so on so pinterest is very clever about seeing this and the answer to the question is yes you should be posting new pins constantly a great way to create new fresh pins is through pin generator every time that you generate new pins you'll have a new combination of colors text and pin templates so check it out
07:00 - 07:30 question five do i need to make multiple pen images for each of my products etsy listings and blog posts the answer is yes you should create multiple pen images for each of your products so this will help you to showcase your product in different ways with different images and from different angles so you've got to remember that not all users are attracted to the same type of graphics and colors so having a variety of images that use a bunch of different styles
07:30 - 08:00 and different images will increase your chances of getting noticed on pinterest so you know what appeals to me might not appeal to you and it's great to have a variety out there to capture a bunch of different types of people question six do i need to keep re-pinning the same pins or create new ones every time fresh pins outperform repins most of the time but there are cases where re-pinning the same image makes sense such as pinning the image to a different board or
08:00 - 08:30 catalog this will give pinterest more information about the pin across topics which will hopefully cause your pin to appear across multiple searches so for instance if you have a pin about uh gardening rakes you're going to want to put that pen into a board that's best gardening equipment and gardening hacks and other board gardening hacks you know so target different keywords that a person might search and then that same pin can be
08:30 - 09:00 repinned across various boards and that will help in that case but generally fresh pins are always better question 7 does pinterest delete my old pins no pinterest will not delete your own pins pinterest will only ever delete your pins if they go against pinterest's community guidelines so you can read about those i'll put a link below question 8 why are some of my pins getting no
09:00 - 09:30 traffic or engagement so this is often a sign that your account may have been flagged as spam this can be caused by pinning in ways the spammer would for instance pinning too many pins in one day or let's say inbox spamming other pinterest users with spam content so like if you reach out to pinterest users and say hey buy my product or you know click on this link then they're gonna see that as spam uh and so additionally when you create a new pinterest account this can sometimes happen as new accounts are often
09:30 - 10:00 regarded with more suspicion as spammers often create a new account and do as much spamming as they can before they get caught i was told by pinterest that there is a spam alert window on new accounts and this download window is about 10 days they told me if you think that you've been incorrectly flagged as spam you should contact their support channel and ask them if you've been flagged to support they can check for you and unflag you if you've been incorrectly marked as spam so remember the pinterest spam detector
10:00 - 10:30 is automatic so there is a chance that it can be wrong and you've been falsely flagged as spam but if you've been participating in spam activity and let's say you weren't aware of some of the policies that they consider as spam well after you've messaged their support channel they'll tell you what you've been doing wrong and how you can avoid that behavior in the future so they and then they'll unflag your account of spam if you know it's a if it's an honest mistake and you can go on about your business then those impressions should come back
10:30 - 11:00 but if you have been spamming then they'll probably just block you and then that's game over question nine what's the best size image for a printer's pen so pinterest recommends that a pin be a vertical image they want the image to have a two to three aspect ratio for example one thousand by one thousand five hundred so that's like cell phone dimension so having pins with different aspect ratios can sometimes cause your images to get cropped a bit so when they
11:00 - 11:30 display it on the pinterest dashboard you know how the uh it's like a masonry gallery sometimes they can crop the images to fit their style of masonry gallery so and if your images do get cropped this might have a negative uh effect on your pins performance especially if there's image like a text on the image and that text gets cropped then you know guys can't read the text that they're seeing and the pin will look bad question 10 how long does it take pinterest to rank pins how far in
11:30 - 12:00 advance of seasons should i pin so pinterest can take about two to four weeks to reach their full visibility on pinterest and this is a this is a guesstimate this is no uh [Music] this is not in the documentation there's nothing they've said so but this is what most users have found so plan pins a few months before the seasons that you're targeting so remember if you're targeting christmas products don't aim for the 25th of december aim
12:00 - 12:30 to have your pins ranking one month before that as people are looking for christmas presents are looking for them you know a month before in november so if you want your pins to be ranking in november start pinning these one month before which is october so pin them in october let them rank then hopefully they'll have full visibility on pinterest through the month of november and then you know people will be buying and making it you'll be making sales throughout november and that's when you'll reap the benefits
12:30 - 13:00 question 11 do i need to re-pin every year for that same season so seasonally re-pinning is still a good idea even though pinterest has reduced the effectiveness of re-pinning so this will refresh your pins in the presence of the algorithm and hopefully cause your pins to get redisplayed in the new season but remember that fresh pins are always better than repins so if you are able to create pins quickly and easily with a tool like pin generator then this is
13:00 - 13:30 always a better option question 12 does the number of my pinterest followers matter when it comes to appearing in search results i don't think that anyone can answer this question with 100 certainty as the pinterest algorithm you know is the secret however what i can tell you is that most social media companies use a variety of metrics to determine what media to show i'm fairly sure that our follow accounts factor into this but it is probably not
13:30 - 14:00 weighted as much as other metrics such as click or reapin interactions what we do know about followers though is that people that follow you will see more of your content which means more impressions for you which is great people that follow you also see your stories first on their home pages so having lots of followers will definitely get you more impressions and people will see a lot more of your content you know like if you like a specific pinterest creator and you've followed them you'll see more
14:00 - 14:30 of their stuff coming up on your home feed so followers are good but i'm not sure it factors in in a material way to how the pinterest algorithm shows your pins to non-followers so i took my glasses off as i realized that glare might be annoying some people question 13 how to use keywords for pinterest the best and most simplest way to use keywords with pinterest is to type in the topic you want to make pins for and see what other search queries are coming
14:30 - 15:00 up the phrases that come up in the auto suggest are most are the most searched terms on pinterest so this will indicate to you what the best keywords to target are select a few of these keywords and include them in the title of your pins as well as in the description this will help you to rank and appear for those keywords when someone searches for those things on pinterest another great tool that you can use for keyword research on pinterest is pin inspector i'll leave a link below
15:00 - 15:30 this will help you to find a good keyword for pinterest as well as how to investigate what keywords the top boards and pins are getting lots of traffic to so you can investigate your competition and you know target the same keywords as them to achieve the same success question 14 how many boards should i have on pinterest i don't think that getting to a certain number of boards is important what i think you should focus on is creating boards that add value to
15:30 - 16:00 pinterest users and that are well set up and contain good content so this means you should set up a board that has content that you want to target find the keywords that you want to target and add those to your board's title and description make sure you choose a great thumbnail for the board too once these are set up add around 20 high quality pins that suit the board's title and description for example if the board is titled best outfits for sausage dogs then that board should have a variety of
16:00 - 16:30 sausage dog outfits in it make sure that the pins in this board also repeat the keyword that you are trying to target so ensure that your boards are quality boards and in doing so that'll drive traffic having a thousand boards is an important but having 10 really good quality boards will serve you much better question 15 how do i make sense of pinterest stats the best way for me to explain this is just to show you so let me show you how i use pinterest stats
16:30 - 17:00 this is the analytics backend of one of the sites that i use i've been managing this site for about six months and have been implementing a strategy with pin generator pinning about 20 pins per day and you can see i've got some good growth here i've got 424 000 impressions so this is how many people are seeing my pins and this is over the 90-day date range so if you want to see a shorter date range like 30 days or so you can change it to that and you can see i've got 186 000 people
17:00 - 17:30 that have viewed my pins in the last 30 days which is a good increase of 40 percent my engagements are up 13 percent total audience up 18 for a total of 57 57 000 odd and yeah so we can see that there's some good growth here so i'm going to go back to 90 days um and now this is for impressions so this is basically your pin coming up when someone is on pinterest they've run a search or perhaps it's on their
17:30 - 18:00 dashboard and on their home page and so this is a good and good to see how pinterest is delivering your pins what is a very important metric for me is outbound clicks so i want people going to my website to my store and i want to know how many people are clicking so you can track that with the clicks so you can see that i'm getting about 49 clicks to my store per day from pinterest so far
18:00 - 18:30 and this is growing nicely and yeah that's how many people how much traffic per day is being sent to my website so another good thing to look at is engagement rate so this is like a way to see how viral your pins are how engaging they are so you can see uh my pins are pretty engaging three point one two percent here um i think anything but three two yeah like two to four percent is quite normal for an engagement rate um
18:30 - 19:00 higher than that you've got some really good pins if you're getting like a 10 engagement rate that's really really good for me outbound clicks is the most important and that basically is my goal so that's how i check that there you can also drill down into your stats let's say i only want to see people 25 to 34 and i want to see their stats on my on my site so you can see it's a bit more it's a bit more sparse and let's say
19:00 - 19:30 female only let's go all so you can see there's plenty of female pinterest users male pinterest users not so much yeah so and i think it's like 80 of pinterest uses a female um and then also this is quite interesting the data source here is you can look at your pins you can look at uh the stats from the pins you've created and how many impressions and outbound
19:30 - 20:00 clicks and you're getting and then from other pins so this is other people pinning your pins and doing repins and whatnot so i haven't got much of those stats but this is uh basically this the traffic that other people have created for you so yeah that's how i make sense of all my pins oh and if you want to check different pins by pin type up here you can go to standard pins product pins idea pins or video pins cool question 16 have i missed the boats to get traffic
20:00 - 20:30 on pinterest since so many bloggers from years ago are dominating it definitely not there is so much opportunity on pinterest still these days the platform is growing there's 450 million odd users that use pinterest every day and the type of content that's on there and the quality of content is ever evolving as mentioned previously pinterest loves fresh pins so fresh content is always going to get preference i personally started my main pinterest store about
20:30 - 21:00 a year ago and i have been able to see great growth through a steady pinterest marketing strategy and that's been driving really good traffic to my website that traffic you know monetizes really well especially if you're pushing content that is specific to a product that people are searching for so it's really high quality contra content in most cases so you definitely haven't missed the boat keep the faith and you know use it well and chase the success what we do have to note is that pinterest is very good for
21:00 - 21:30 certain categories so you know categories that are really popular on pinterest like recipes travel mommy blogs craft making makeup and beauty those things are going to do really well on pinterest so if you fall into one of those categories then you're probably going to find success on pinterest if you don't fall into one of those categories you probably need to test the demand on pinterest first before you know
21:30 - 22:00 jumping into a full pinterest marketing strategy but you definitely haven't missed the boat pinterest still has a ton to offer creators so keep on pinning question 17 how long after i pin can i start seeing traffic to my shop so as mentioned previously pins normally take about a month to start ranking this isn't gospel this isn't verified by pinterest but generally users have found that it takes about a month for pins to start ranking and to be distributed to their full potential in on pinterest question 18
22:00 - 22:30 how do i know if shop visitors came from pinterest so what i like to use is google analytics to track where all my traffic is coming from to my website and this is how i see it well analytics you can go to the reports on the side here go to acquisition and then user acquisition so once it's loaded this user acquisition you'll see organic social so this will be a combination of
22:30 - 23:00 facebook pinterest and other social media networks uh your organic search that's normally from google search and bing search and duckduckgo and then direct as people that type in your url directly and go directly to your website question 19 how does the pinterest algorithm work short answers we don't know if everybody knew this would be an easy game to perfect you know what we do know is that pinterest likes
23:00 - 23:30 pinners who contributes content consistently to the platform which is why setting up pin scheduling is super important pinterest also loves fresh pins so newer pins are going to be favored by the algorithm and what we do know is that with pinterest big push into pinterest into sales on pinterest you know product catalogs as well as pinterest ads we know that pinterest wants to wants people to find products
23:30 - 24:00 on pinterest that they want to buy and to drive that sale with pinterest so when you create your pins make sure that you're showcasing your products and your brand and pinterest is going to like this because they want to drive more e-commerce sales through the platform and that's how they want to you know that's the future vision for pinterest i think um so if you follow those directives pin uh schedule your pins pin consistently create high quality pins and focus on products and showcasing
24:00 - 24:30 those products in beautiful ways if you follow those things you'll have a successful pinterest marketing strategy i know that was a long video so if you stay to the end give me a like and a subscribe thanks so much for listening and if you have any questions hit them down below in the comments and i'll do my best to answer them all um pinterest is a great platform to showcase your products and market them still especially for etsy stores shopify stores all e-commerce stores and i still have
24:30 - 25:00 big faith in it and i'm using it personally throughout various businesses of my own and yeah onwards and upwards that hopefully this helps you to drive more sales and traffic to your website and to help you succeed cool catch you later peace