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Oct 27, 2026
Fanatics brings AI Shop the Look outfit recommendations to its sports storefronts
OpenAI says the feature is live on Fanatics.com and the official NFL, NBA, MLB and NHL stores, using product, team and inventory data with Fanatics’ merchandising rules.
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Mar 14, 2026
Amazon Wins Legal Skirmish Against Perplexity’s Comet Shopping Agent
In a landmark decision, a federal judge in San Francisco granted Amazon a preliminary injunction against Perplexity AI's Comet browser. The AI-powered agent was blocked from accessing protected areas of Amazon's website, like Prime accounts, without authorization, sparking a debate over AI autonomy and platform control.
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Mar 11, 2026
Amazon's Legal Triumph: AI Shopping Bots Hit a Roadblock!
A federal judge has granted Amazon a preliminary injunction, temporarily stopping Perplexity AI's Comet browser agent from accessing Amazon's password-protected sections. This ruling, stemming from a 2025 lawsuit, highlights Amazon's battle against unauthorized bot activity, emphasizing security while raising questions about AI's role in e-commerce.
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