Roblox

Creator platform building AI for 3D experiences

Roblox operates a large online platform for user-generated 3D experiences and developer-created games. Its research organization publishes work on generative AI for 3D asset creation, scene generation, rigging, and creator tools. For OpenTools readers, Roblox is most relevant as the organization behind Cube, a foundation-model project for 3D intelligence. Cube explores text-to-3D and part-controllable generation workflows that could reduce manual work for game developers, 3D artists, and AI tooling teams. The company is publicly traded and headquartered in San Mateo, California. Its AI work is tied to practical creator workflows: generating 3D objects, controlling object parts, improving prompt adherence, and eventually supporting broader experience-building tasks inside game engines and development pipelines.