Learn to use AI like a Pro. Learn More

Holiday Cheer, One Stocking Stuffer at a Time!

Stocking Up on Best Gifts: WIRED's Top Picks for 2024

Last updated:

Mackenzie Ferguson

Edited By

Mackenzie Ferguson

AI Tools Researcher & Implementation Consultant

Get ready for a delightful holiday season with WIRED’s handpicked selection of the 15 best stocking stuffers for 2024. From cool tech gadgets to luxurious accessories, these gifts have been personally vetted for quality and are sure to bring joy to every recipient.

Banner for Stocking Up on Best Gifts: WIRED's Top Picks for 2024

Introduction: WIRED's Best Stocking Stuffers for 2024

As the holiday season approaches, finding the perfect stocking stuffer can often be a delightful challenge. WIRED's curated list for 2024 promises to bring joy to both gift-givers and receivers with a selection of creative and thoughtful products. With an extensive range from tech gadgets to luxurious accessories, this list ensures there's something for everyone, regardless of age or interest. Meticulously tested for authenticity, these recommendations span a broad price range from $6 to $78, ensuring affordability without compromising on quality.

    Top Tech Gadgets for Stocking Stuffers

    The holiday season is approaching, and it's time to think about the perfect stocking stuffers for those you love. WIRED's 15 Best Stocking Stuffers for 2024 provides an impressive array of options, catering to a wide range of interests and budgets. From practical tech gadgets to luxury accessories, this curated list ensures there's something special for everyone.

      Learn to use AI like a Pro

      Get the latest AI workflows to boost your productivity and business performance, delivered weekly by expert consultants. Enjoy step-by-step guides, weekly Q&A sessions, and full access to our AI workflow archive.

      Canva Logo
      Claude AI Logo
      Google Gemini Logo
      HeyGen Logo
      Hugging Face Logo
      Microsoft Logo
      OpenAI Logo
      Zapier Logo
      Canva Logo
      Claude AI Logo
      Google Gemini Logo
      HeyGen Logo
      Hugging Face Logo
      Microsoft Logo
      OpenAI Logo
      Zapier Logo

      The tech gadgets section of the list is particularly exciting, with innovative products like the TinyTV 2, which offers a nostalgic yet modern viewing experience, the Crkd Atom Controller for avid gamers, and the Olight Baton 3 flashlight for practical everyday use. These items showcase the trend of miniaturized tech that fits perfectly into a stocking, offering both utility and surprise.

        For those looking to add a touch of luxury, items like the French Knot hand warmers and the Wandawega silk tie present elegant and high-end options. These gifts reflect a growing trend of accessible luxury, where even small, affordable items from high-end brands provide a taste of sophistication.

          Novelty gifts continue to capture the imagination, with fun options like the Bilz Gift Card Puzzle, which adds a playful challenge to gifting cards, and the Ihoshiro Kiln vegetable chopstick rests, ideal for those who appreciate artistic and quirky tableware. These items demonstrate the joy of giving unique and unexpected gifts.

            Beauty and practicality go hand in hand with options such as the Bubble skincare set and Glamnetic press-on nails, perfect for beauty enthusiasts. The inclusion of GIR reusable straws and dog treats also highlights the significance of eco-friendly and pet-friendly options, ensuring all family members are considered.

              Learn to use AI like a Pro

              Get the latest AI workflows to boost your productivity and business performance, delivered weekly by expert consultants. Enjoy step-by-step guides, weekly Q&A sessions, and full access to our AI workflow archive.

              Canva Logo
              Claude AI Logo
              Google Gemini Logo
              HeyGen Logo
              Hugging Face Logo
              Microsoft Logo
              OpenAI Logo
              Zapier Logo
              Canva Logo
              Claude AI Logo
              Google Gemini Logo
              HeyGen Logo
              Hugging Face Logo
              Microsoft Logo
              OpenAI Logo
              Zapier Logo

              Luxury and Novelty Gifts for All Ages

              The holiday season is a time of joy and giving, and one of the traditions that many people cherish is finding the perfect stocking stuffers for their loved ones. Whether it's a small token of appreciation or a delightful surprise to add to the main event, stocking stuffers hold a special place in holiday celebrations. A recent guide by WIRED shines a spotlight on 15 of the best stocking stuffers for 2024, providing a curated selection that caters to all ages and preferences.

                According to the WIRED guide, this year's stocking stuffers are all about variety and inclusivity. From tech gadgets to beauty products, luxury accessories to novelty gifts, the list is thoughtfully crafted to appeal to a wide array of interests and budgets. Prices range from as low as $6 to as high as $78, ensuring there's something for everyone, whether you're looking for an affordable pick or a splurge-worthy treat.

                  Among the tech offerings, highlights include the TinyTV 2 and Crkd Atom Controller, perfect for tech-savvy recipients looking to enjoy the latest innovations in a compact form. For those who appreciate luxury, the French Knot hand warmers and the Wandawega silk tie stand out as elegant choices that offer both style and comfort during the chilly season.

                    Novelty gifts remain a favorite, adding an element of surprise and delight to the gift-giving experience. Items like the Bilz Gift Card Puzzle and Ihoshiro Kiln vegetable chopstick rests infuse a sense of fun and creativity, making them memorable additions to any stocking. Beauty enthusiasts aren't left out either, with selections like the Bubble skincare set and Glamnetic press-on nails catering to those who love to pamper themselves.

                      Practicality is also key in this year's guide. Usable gifts like GIR reusable straws and dog treats ensure that recipients have items they can enjoy every day, long after the holiday season has passed. Each gift on the list was personally tested for quality, promising authenticity and satisfaction for those who receive them.

                        The guide also addresses the concern of availability, noting that while the article was updated in December 2024 to account for product stock levels, seasonal demand can lead to fluctuations. It encourages readers to check retailer links for the most current information.

                          Learn to use AI like a Pro

                          Get the latest AI workflows to boost your productivity and business performance, delivered weekly by expert consultants. Enjoy step-by-step guides, weekly Q&A sessions, and full access to our AI workflow archive.

                          Canva Logo
                          Claude AI Logo
                          Google Gemini Logo
                          HeyGen Logo
                          Hugging Face Logo
                          Microsoft Logo
                          OpenAI Logo
                          Zapier Logo
                          Canva Logo
                          Claude AI Logo
                          Google Gemini Logo
                          HeyGen Logo
                          Hugging Face Logo
                          Microsoft Logo
                          OpenAI Logo
                          Zapier Logo

                          WIRED's approach to affiliate marketing is transparent, with a disclosure that commissions may be earned from purchase links provided in the guide. This serves to both inform readers and support WIRED's efforts in delivering comprehensive and curated gift options.

                            In the broader context of holiday shopping trends, 2024 is seeing significant shifts. Online sales have skyrocketed, with consumers increasingly turning to the convenience of digital shopping. However, there's also a notable move towards supporting small businesses, with many consumers seeking out unique, handcrafted items that larger retailers might not offer.

                              The holiday season continues to evolve, with last-minute in-store shopping showing a resurgence, especially among younger generations. Meanwhile, gift cards are cementing their place as a favored gift option, with their popularity reaching new heights in 2024. The post-holiday shopping period, too, is experiencing a boom as consumers take advantage of gift cards and enjoy a second wave of shopping excitement.

                                Looking to the future, these trends hint at potential changes in how retailers market their goods and how consumers approach gift-giving. There is a growing demand for personalized and sustainable gift options, with many consumers looking for items that reflect individual tastes and have a minimal environmental impact. As the holiday landscape continues to evolve, the spirit of giving remains at the heart of these cherished traditions.

                                  Best Beauty and Practical Items for Stocking Stuffers

                                  As the holiday season approaches, finding the perfect stocking stuffers becomes a quest for many shoppers. WIRED's guide to the '15 Best Stocking Stuffers for 2024' offers an eclectic mix of small, thoughtful gifts, ranging from innovative tech gadgets to beautifully crafted luxury items. This guide is designed to cater to diverse consumer needs, focusing on providing gifts that are both practical and charming.

                                    The tech enthusiast in your life might appreciate the TinyTV 2 or the Crkd Atom Controller, each providing unique entertainment experiences. These gadgets are both fun and functional, making them ideal for those who love keeping up with the latest tech trends. Meanwhile, for those who gravitate towards luxury, items like the French Knot hand warmers or the Wandawega silk tie could be the perfect indulgences. These high-quality products serve as both stylish and thoughtful gifts.

                                      Learn to use AI like a Pro

                                      Get the latest AI workflows to boost your productivity and business performance, delivered weekly by expert consultants. Enjoy step-by-step guides, weekly Q&A sessions, and full access to our AI workflow archive.

                                      Canva Logo
                                      Claude AI Logo
                                      Google Gemini Logo
                                      HeyGen Logo
                                      Hugging Face Logo
                                      Microsoft Logo
                                      OpenAI Logo
                                      Zapier Logo
                                      Canva Logo
                                      Claude AI Logo
                                      Google Gemini Logo
                                      HeyGen Logo
                                      Hugging Face Logo
                                      Microsoft Logo
                                      OpenAI Logo
                                      Zapier Logo

                                      While the guide emphasizes luxury and tech, it also includes a variety of novelty gifts such as the Bilz Gift Card Puzzle and Ihoshiro Kiln vegetable chopstick rests. These items add a playful touch to any stocking, offering recipients a blend of creativity and surprise. Beauty products like the Bubble skincare set and Glamnetic press-on nails make for delightful gifts for beauty enthusiasts, offering easy ways to enhance their beauty routine without breaking the bank.

                                        Practicality is another key consideration in this guide, featuring items like the GIR reusable straws and dog treats, which are perfect for environmentally-conscious consumers and pet lovers alike. These choices reflect the rising demand for sustainable and pragmatic gift options. Exploring these stocking stuffers reveals WIRED’s commitment to recommending products that address everyday needs while bringing joy and convenience to the recipients.

                                          This curated selection extends beyond individual preferences, including options suitable for a range of ages and interests. From adults to teens and even pets, there's something for everyone in WIRED's thoughtful assortment. Furthermore, with price points varying from $6 to $78, the guide ensures there's a gift to satisfy every budget. By presenting a spectrum of items, WIRED's guide emphasizes that gifting can be both thoughtful and accessible.

                                            Reader Questions on WIRED's Gift Recommendations

                                            WIRED's popular gift guide that highlights '15 Best Stocking Stuffers for 2024' provides a curated collection of small but meaningful gifts perfect for holiday stockings. The guide includes a range of items spanning different categories, from tech gadgets and luxury items to beauty products and practical tools, ensuring there is something for everyone. Key highlights from this list include tech gadgets like the TinyTV 2 and the Olight Baton 3 flashlight, luxury items such as French Knot hand warmers, and novelty gifts like the Bilz Gift Card Puzzle.

                                              The article emphasizes WIRED's dedication to testing each item personally to ensure authenticity and usefulness. With prices ranging from as low as $6 to $78, the guide caters to a variety of budgets, making it accessible to a wide audience. This breadth ensures that readers can find stocking stuffers for adults, teens, children, and even pets, with tech items usually priced between $20 and $60. WIRED also offers other gift guides tailored to various recipients and interests, ensuring a comprehensive resource for holiday shoppers.

                                                Reader questions highlight the consideration of age suitability, price range, and availability of these stocking stuffers. In response, WIRED assures availability checks are performed as of the latest update, though stocks may vary due to holiday demand. The recommendations span age groups with items like the Bubble skincare set for teens, the Crkd Atom Controller for all ages, and even includes a mention for pets with special dog treats, making it an inclusive list for gift-giving.

                                                  Learn to use AI like a Pro

                                                  Get the latest AI workflows to boost your productivity and business performance, delivered weekly by expert consultants. Enjoy step-by-step guides, weekly Q&A sessions, and full access to our AI workflow archive.

                                                  Canva Logo
                                                  Claude AI Logo
                                                  Google Gemini Logo
                                                  HeyGen Logo
                                                  Hugging Face Logo
                                                  Microsoft Logo
                                                  OpenAI Logo
                                                  Zapier Logo
                                                  Canva Logo
                                                  Claude AI Logo
                                                  Google Gemini Logo
                                                  HeyGen Logo
                                                  Hugging Face Logo
                                                  Microsoft Logo
                                                  OpenAI Logo
                                                  Zapier Logo

                                                  Alongside the specific products, WIRED's gift guide is further contextualized with related holiday shopping trends. These include record-breaking online sales leading up to December and the rising popularity of supporting small businesses. There's also a notable surge in last-minute shopping primarily by Gen Z and Millennials, demonstrating changing consumer habits. Another growing trend is the preference for gift cards, particularly among younger generations, reflecting shifts in consumer preferences.

                                                    Expert opinions support the thoughtful curation found on WIRED's list, with insights from consumer psychologists and retail analysts on the appeal of practical and small luxury gifts. These opinions underscore a shift towards meaningful, practical, and multifunctional stocking stuffers, aligning with current consumer preferences that value both novelty and practicality.

                                                      Public reactions, while speculative, suggest appreciation for the diversity and budget-friendly nature of the WIRED list, with discussions often revolving around the practicality and excitement of the listed items. Social media buzz and forum discussions further amplify the reach and popularity of the guide.

                                                        Looking forward, potential future implications based on the trends and WIRED's gift guide include retail strategy shifts towards curated small gift collections, tech miniaturization, and increased focus on sustainability. The rise of personalization and the impact of social media on gift-giving culture are likely to grow, influencing both consumer behavior and market offerings.

                                                          In conclusion, WIRED's '15 Best Stocking Stuffers for 2024' guide not only showcases a range of thoughtfully curated gift options but also highlights broader market trends and consumer preferences, providing valuable insights for both shoppers and industry stakeholders.

                                                            Holiday Shopping Trends: 2024 Insights

                                                            As we delve into the 2024 holiday shopping season, new trends are emerging that are likely to influence consumer behavior and retail strategies alike. The rise of e-commerce continues to dominate the landscape, with a significant increase in online sales compared to previous years. This shift not only underscores the convenience factor that consumers value but also highlights the growing importance of digital marketing strategies to capture online shoppers' attention.

                                                              Learn to use AI like a Pro

                                                              Get the latest AI workflows to boost your productivity and business performance, delivered weekly by expert consultants. Enjoy step-by-step guides, weekly Q&A sessions, and full access to our AI workflow archive.

                                                              Canva Logo
                                                              Claude AI Logo
                                                              Google Gemini Logo
                                                              HeyGen Logo
                                                              Hugging Face Logo
                                                              Microsoft Logo
                                                              OpenAI Logo
                                                              Zapier Logo
                                                              Canva Logo
                                                              Claude AI Logo
                                                              Google Gemini Logo
                                                              HeyGen Logo
                                                              Hugging Face Logo
                                                              Microsoft Logo
                                                              OpenAI Logo
                                                              Zapier Logo

                                                              One of the most notable trends is the growing emphasis on supporting small businesses. This holiday season, a substantial portion of consumers are actively seeking out unique and specialized gifts from local vendors. This shift is partly driven by a consumer sentiment that values authenticity and the positive impact of supporting local economies. As a result, retailers may need to adapt by curating their offerings to include more local and small-scale producers.

                                                                In addition to the increasing online sales and support for small businesses, the phenomenon of last-minute shopping, particularly in physical stores, has continued to persist. Shoppers, particularly younger demographics, are increasingly leaving their purchases to the final days before Christmas. This trend points to a need for retailers to prepare for a surge in last-minute shopping traffic, potentially offering incentives or special events to draw these shoppers in.

                                                                  Furthermore, gift cards are becoming an ever more popular choice among holiday shoppers, appealing especially to younger generations. Retailers are responding to this trend by innovating with gift card formats, making them more engaging and personalized. This shift presents an opportunity for retailers to capture additional sales by designing unique gift card experiences that resonate with this demographic.

                                                                    Finally, the post-holiday shopping period is emerging as a critical sales window. Consumers, particularly those with gift cards in hand, are extending the holiday shopping ‘afterglow’ by treating themselves in the days following Christmas. This period presents a strategic opportunity for retailers to clear out holiday inventory and start the new year strong, by targeting these consumers with special promotions and extended sales.

                                                                      Expert Opinions on Gift-Giving Trends

                                                                      The landscape of gift-giving has witnessed significant evolution, mirroring broader shifts in consumer behavior and societal trends. Traditional perceptions often associated gift-giving with grand gestures; however, there is a gradual shift towards valuing thoughtfulness and personalization. Expert opinions highlight the growing importance of understanding recipients' preferences and selecting gifts based on utility rather than sheer opulence. This underscores the notion that impactful gifts need not correlate with high expenses but rather the significance they hold for the giver and receiver.

                                                                        Among the critical observations from consumer psychologists like Dr. Kit Yarrow, the emphasis on the emotional value of gifts stands out. Gifts that resonate with personal interests or provide utility reflect a deeper understanding of the recipient, potentially enhancing relationships. This is evident in the trend towards stocking stuffers, where small, curated items often carry substantial sentimental value. Such insights prompt a reevaluation of consumer priorities, focusing more on meaningful exchange than mere expenditure.

                                                                          Learn to use AI like a Pro

                                                                          Get the latest AI workflows to boost your productivity and business performance, delivered weekly by expert consultants. Enjoy step-by-step guides, weekly Q&A sessions, and full access to our AI workflow archive.

                                                                          Canva Logo
                                                                          Claude AI Logo
                                                                          Google Gemini Logo
                                                                          HeyGen Logo
                                                                          Hugging Face Logo
                                                                          Microsoft Logo
                                                                          OpenAI Logo
                                                                          Zapier Logo
                                                                          Canva Logo
                                                                          Claude AI Logo
                                                                          Google Gemini Logo
                                                                          HeyGen Logo
                                                                          Hugging Face Logo
                                                                          Microsoft Logo
                                                                          OpenAI Logo
                                                                          Zapier Logo

                                                                          Marshal Cohen's insights reveal a pragmatic trend among consumers in recent years, marked by a preference for gifts that combine novelty with practicality. Stocking stuffers, often characterized by tech accessories and beauty products, align with this trend. These items not only serve a practical need but add an element of surprise and innovation to the gifting experience. This fusion of utility and delight is indicative of a broader consumer shift, favoring thoughtful consumption over mere acquisition.

                                                                            Luxury market expert Pam Danziger points to an intriguing development: the democratization of luxury through smaller, reasonably-priced gifts. High-end brands are increasingly creating products that cater to budget-conscious consumers while maintaining an aura of exclusivity. This strategy has transformed stocking stuffers into a new frontier for luxury gifting, allowing consumers to indulge without overspending. The strategic alignment of luxury with affordability is reshaping consumer expectations around gift-giving.

                                                                              Public Reactions to WIRED's Stocking Stuffer List

                                                                              Public reaction to WIRED's "15 Best Stocking Stuffers for 2024" has been diverse and engaging, reflecting the broad appeal and variety of the gift options presented in the article. Social media platforms saw enthusiastic praise from users who appreciated the range of items suitable for all ages and price points. Comments such as "Great ideas for all ages!" and "Finally, a list that doesn't break the bank!" were common, highlighting the accessibility and inclusivity of the selection.

                                                                                On forums like Reddit and Slickdeals, discussions around the practicality of certain items gained traction. Users expressed appreciation for the utility of specific products such as the portable charger, with one user noting, "The portable charger is a lifesaver. Definitely adding that to my list!" This reflects a trend towards valuing practical, everyday utility in stocking stuffers, especially tech gadgets.

                                                                                  Reactions to the technological aspects of the list varied across different platforms. Twitter users displayed mixed feelings; while some lauded the innovation of items like the TinyTV 2 and Crkd Atom Controller, others voiced a preference for more traditional stocking gifts, illustrating the ongoing debate between embracing modern tech and sticking to conventional gifts.

                                                                                    Instagram played a significant role in popularizing certain items through visual sharing. Photos of products like the "Cremo Beard Oil" were widely shared, helping to create buzz and further cement their desirability during the holiday season.

                                                                                      Learn to use AI like a Pro

                                                                                      Get the latest AI workflows to boost your productivity and business performance, delivered weekly by expert consultants. Enjoy step-by-step guides, weekly Q&A sessions, and full access to our AI workflow archive.

                                                                                      Canva Logo
                                                                                      Claude AI Logo
                                                                                      Google Gemini Logo
                                                                                      HeyGen Logo
                                                                                      Hugging Face Logo
                                                                                      Microsoft Logo
                                                                                      OpenAI Logo
                                                                                      Zapier Logo
                                                                                      Canva Logo
                                                                                      Claude AI Logo
                                                                                      Google Gemini Logo
                                                                                      HeyGen Logo
                                                                                      Hugging Face Logo
                                                                                      Microsoft Logo
                                                                                      OpenAI Logo
                                                                                      Zapier Logo

                                                                                      There were also critical discussions regarding environmental sustainability, as some readers expressed concerns about the ecological impact of small tech gadgets. This sparked conversations on the importance of sustainable gift choices, indicating a growing awareness and demand for eco-friendly options in holiday shopping.

                                                                                        Despite the overall positive reception, public reactions underline the broader trend of integrating modernity with tradition in holiday shopping, as well as the increasing influence of social media in shaping consumer preferences. Platforms like Instagram and Twitter serve as powerful tools for engagement and drive trends, influencing how gift guides like WIRED's are perceived and utilized by audiences.

                                                                                          Future Implications in Gift-Giving and Retail

                                                                                          The landscape of gift-giving and retail is poised for significant shifts that extend beyond traditional holiday seasons. With the growing popularity of stocking stuffers such as those highlighted in WIRED's latest guide, both consumers and retailers are beginning to embrace and expand the concept of small, meaningful gifts. The retail industry is likely to see a notable rise in curated small-gift sections, both online and in physical stores, as consumers increasingly appreciate these compact offerings for their practicality and emotional resonance.

                                                                                            From a technological standpoint, the miniaturization of gadgets suggests a future where tech gifts like the TinyTV 2 become increasingly prevalent. As demand rises for compact yet multifunctional devices, companies might invest more in research and development to create innovative, tiny tech solutions. However, this trend also accompanies a growing awareness of sustainability. Small gadgets are scrutinized for their environmental impact, urging a shift toward greener production materials and methods.

                                                                                              The personalized shopping experience is becoming crucially important. AI-driven recommendations may soon dominate the market for small gifts, allowing consumers to find and customize thoughtful presents more efficiently than ever. This aligns with a broader economic impact, where the overall spending increases due to these small but often impulse purchases. Such behavior benefits small businesses that can offer unique, high-quality items that stand out in the mass market, contributing significantly to local economies.

                                                                                                Social media continues to captivate consumers with the trend of "unboxing" content, inspiring others through visual demonstrations of popular gifts. This phenomenon not only enhances brand visibility but also creates a substantial marketing platform where small, giftable items receive significant exposure. Consequently, stocking stuffers have the potential to see an upswing in popularity as social media influence grows.

                                                                                                  Learn to use AI like a Pro

                                                                                                  Get the latest AI workflows to boost your productivity and business performance, delivered weekly by expert consultants. Enjoy step-by-step guides, weekly Q&A sessions, and full access to our AI workflow archive.

                                                                                                  Canva Logo
                                                                                                  Claude AI Logo
                                                                                                  Google Gemini Logo
                                                                                                  HeyGen Logo
                                                                                                  Hugging Face Logo
                                                                                                  Microsoft Logo
                                                                                                  OpenAI Logo
                                                                                                  Zapier Logo
                                                                                                  Canva Logo
                                                                                                  Claude AI Logo
                                                                                                  Google Gemini Logo
                                                                                                  HeyGen Logo
                                                                                                  Hugging Face Logo
                                                                                                  Microsoft Logo
                                                                                                  OpenAI Logo
                                                                                                  Zapier Logo

                                                                                                  Finally, there is an exciting scope for innovation within the gift card sector. With something as simple as the Bilz Gift Card Puzzle gaining attention, the integration of digital and physical gift card experiences might see a rise. This evolution reflects a broader trend toward making gifts more engaging and entertaining, thus aligning with changing consumer behaviors that cherish the joy of gift-giving year-round, extending beyond holidays into everyday occasions.

                                                                                                    Recommended Tools

                                                                                                    News

                                                                                                      Learn to use AI like a Pro

                                                                                                      Get the latest AI workflows to boost your productivity and business performance, delivered weekly by expert consultants. Enjoy step-by-step guides, weekly Q&A sessions, and full access to our AI workflow archive.

                                                                                                      Canva Logo
                                                                                                      Claude AI Logo
                                                                                                      Google Gemini Logo
                                                                                                      HeyGen Logo
                                                                                                      Hugging Face Logo
                                                                                                      Microsoft Logo
                                                                                                      OpenAI Logo
                                                                                                      Zapier Logo
                                                                                                      Canva Logo
                                                                                                      Claude AI Logo
                                                                                                      Google Gemini Logo
                                                                                                      HeyGen Logo
                                                                                                      Hugging Face Logo
                                                                                                      Microsoft Logo
                                                                                                      OpenAI Logo
                                                                                                      Zapier Logo