Our approach to innovation is dead wrong | Diana Kander | TEDxKC

Summary

In her TEDxKC talk, Diana Kander argues that our traditional approach to innovation is fundamentally flawed. Her engaging presentation challenges conventional wisdom by illustrating how curiosity and a willingness to ask questions are crucial for generating truly innovative ideas. Kander uses relatable anecdotes and compelling examples to demonstrate that innovation requires more than just having the right answers; it's about an ongoing process of inquiry and learning.

Highlights

• Kander shares a story about a company that failed due to its inability to innovate. 📉
• She emphasizes the importance of questioning assumptions to foster innovation. ❓
• Diana presents a compelling example of how curiosity can lead to breakthroughs. 🌟
• The talk challenges the audience to rethink how they approach problem-solving. 🤯
• Kander uses humor and anecdotes to deliver her message effectively. 😂

Key Takeaways

• Innovation isn't about having all the answers; it's about asking the right questions. 🤔
• Curiosity is the engine driving true innovation. 🚀
• Traditional approaches to innovation may hinder rather than help. 🙅
• Innovation is an ongoing process, not a one-time event. 🔄
• Empathy and understanding user needs lead to better innovations. 💡

Overview

Diana Kander takes the stage to unravel the misconceptions surrounding innovation. According to her, the conventional model—relying on having all the answers—isn't just ineffective; it could be leading us astray. Instead, she champions a curiosity-driven model where asking the right questions is key. Through humor and insightful examples, Kander makes a compelling case for a shift in mindset.

The talk is peppered with engaging stories and real-world examples that underline the power of curiosity. Kander shares anecdotes about companies both succeeding and failing based on their approach to innovation. She argues that true innovation often comes from a place of empathy and understanding—from deeply knowing customer needs and being willing to explore uncharted territories.

Kander challenges the audience to see innovation as an iterative process, one that's never fully complete. Her insights encourage listeners to embrace uncertainty and complexity, fostering an environment where innovative ideas can thrive. The takeaway? Start asking questions, stay curious, and don't be afraid to disrupt the status quo.

Chapters

• 00:00 - 00:30: Introduction to Innovation In the 'Introduction to Innovation' chapter, the concept of innovation is introduced as a key driver of progress and growth in various domains. The chapter explores the history and evolution of innovation, highlighting its impact on society throughout different eras. It covers the basic definitions and frameworks used to understand and apply innovation in both personal and professional settings.

Our approach to innovation is dead wrong | Diana Kander | TEDxKC Transcription

• 00:00 - 00:30