ASAPP’s chat sample
By OpenTools Team
Selected brands limit generalization.
Sample
ASAPP’s November 4 Consumer Agent Index covers about 2,300 LLM‑identified agent chats at four selected US brands—two airlines and two telecom providers—from August 29 to October 28, 2026. That count is not the share of all customer traffic; detection accuracy and human‑label validation are undisclosed.1
Comparators
The airline finding that agents seek prices before committing about seven times as often uses humans writing similarly detailed messages as its comparator. Agent‑stated permission is not verified authorization. Reviewed materials provide neither raw records nor confidence intervals; the selected chats cannot establish product market shares or causal outcomes.2
Call‑center workplace, São Paulo, December 2012; archive, not ASAPP research or AI‑agent use. Photo: Carlos Ebert / Wikimedia Commons, CC BY 2.0. Cropped for display.
Sources
- 1.asapp.com (asapp.com)
- 2.43983224.fs1.hubspotusercontent-na1.net (43983224.fs1.hubspotusercontent-na1.net)
- 3.Carlos Ebert / Wikimedia Commons (commons.wikimedia.org)
- 4.CC BY 2.0 (creativecommons.org)